 The driver featured in today's video is the most expensive driver ever tested on this channel. I am almost scared to hit what is effectively a thousand dollar driver. And there is, of course, the idea that a driver costing that much is not gonna be accessible for many golfers. So before we go any further, one question needs answering. Why would we feature it on this channel? Well, quite simply, if you're like me, you're gonna wanna know what makes this driver twice as much as many of the rest of them that are out there right now. This club is, of course, from Japanese premium brand Zexio, and we've already tested Zexio 10 and Zexio 12 models of driver in the last few months on this channel, and I've got to admit, I was far more impressed than I expected to be. But this is, of course, no ordinary Zexio product. This is their flagship model, and it's known as Zexio Prime. And there is a full lineup of irons, fairway woods, hybrids, and, of course, today we're gonna feature top of the tree, the thousand dollar driver. Now, before we go any further, let's go back to the visuals, just how does this club look in your opinion. I've read from Zexio that it is basically the gold standard of luxury performance and design. Well, for me personally, I'd like it to a piece of jewellery, and it's almost too exotic for the muddy fairways of the UK. I'm almost too scared to hit this thing. Now, once again, a key element to this Zexio product is the quality and build of the shaft itself. It's very much a premium shaft in there, lying up right throughout the whole set, to be honest with you. And it's extremely light, it's extremely different, and this counter-balance system that they incorporate into their shafts can be found in all the Zexio product range. This one I'm using today is 36 grams in weight. It's a regular flex, but the big surprise is it feels nothing like that in terms of its weight and nothing like that in terms of its flex. Now, that is a super solid ball that's extremely long and extremely different in terms of, like I said, the flex and the weight because I swung that club exactly as I would do normally, and that would be around 93, 94, maybe 95 mile an hour out here on the course. That clubhead speed would not suggest that I could use this kind of shaft, but it does, and that counter-balance system really does help me with tempo and with distance, and the overall thing baffles me completely, but either way, I can't deny that this super lightweight system in these Zexio products really does work. So we've determined that the shaft plays a major part in what makes this a thousand pound driver. I would also suggest that the way this thing is put together in terms of the clubhead, also plays a major part in terms of the overall cost, but the other thing in terms of the technology within the Zexio product lineup is this active wing, this sort of airflow technology which helps you, in theory, square up that driver head at a dress. Now, to me, it's almost a bit of a far-fetched story, one that is difficult to believe, but in all the Zexio reviews that we've done so far, it really does suggest that the theory does actually work. But in all the Zexio products, we've seen premium shafts and we've seen pretty much premium heads, and they also cost a fair few quid. We've also got active wing technology in all those driver heads as well. So the question still remains, why is this driver a thousand dollars? Well, before I reveal what I think you're actually paying a thousand dollars for, I wanna ask you the question. I know I've got an audience out there that's not adverse to spending money on products when it matters, when you can see some visible difference in terms of performance. Well, my question is to you right now, how many of you out there are gonna spend a thousand dollars on a driver? I'd be really interested to know. So in that comment section below, I just want a simple yes or no that'll do. Let's see if we can get one back up the fairway and leave a wedge in on this par five at Cardin. One thing I've just noticed in just to back up this active wing and the counterbalance system is just have a look at this club face and just how many times I have found the center of this club face and I haven't found the heel nor the toe to be quite honest with you. So either my game is improving dramatically or something is working in terms of this system but either way, that's an incredibly good pattern in terms of finding the center of the club face which again furthermore shocks me. Now as you'd expect with a thousand dollar driver you get a fairly nice head cover to say the least. The whole thing is premium, there's no doubt about it but like I said, that price is premium as well but I've reviewed this thing quite extensively. I came here for a couple of rounds a few days ago and had this driver in play and what you'll see is I can't remember maybe seven, eight drives and each one of them is straight. Each one of them is fairly long to be honest with you for again, sort of relative to my club head speed, the distance carried is every bit and a bit more than I would expect from the very best that I've tried. So there's no doubt about it for me that this thing works. My issue is obviously and your issue would be the same is how do they get it to a thousand dollars when Zexio 12, Zexio 10 sort of performed equally as well in my opinion and I was equally as baffled by how this lightweight system works and don't ask me to answer that question because I've got nothing that can actually quantify it. All I would say to you is don't be put off by the lightweight of this shaft because I think far more men's golfers would be far better trying this kind of thing out. Don't dismiss it at all because like I said, it's nothing like what you'd expect. All I'm sure you see me hit, you'll notice my swing has stayed fairly consistent in terms of club head speed and it hasn't varied. I haven't tried to slow down compared to my normal driver which would be a 55 gram stiff shaft and it has remained incredibly stable and that's why for me the counterbalance system, this active wing system, whatever it is that makes this thing work, it just does. So is this driver worth a thousand dollars? I would say absolutely not. I ain't paying a thousand dollars for any golf club I'm afraid. But is it worth a thousand dollars? Well, I think it depends what it is that you want to put in your bag. This, like I said, is exotic. It's a piece of jewelry. It's far more kind of bling than I have ever seen in terms of a golf club before. It's designed predominantly for the Japanese market and I can't pretend to know or understand what the Japanese market looks like, what they're kind of after. But this is an expensive piece of kit. It looks like an expensive piece of kit. But for me, I can get the same performance out of Zexio 12, which is really, really good. So it's an exceptionally good driver, but it's a price point that isn't necessarily for me, but might be for you and on this channel. We never dismiss product based on its price. We give everyone a fair crack of the whip. I'm gonna hit one more drive. I'm gonna see if we can finish off with something that is as good as what I was doing just a few days ago. Well, that's as good as I've got. That's carried that bunker by a fair old way. And like I said, I can't hit any better. I've never hit a driver more consistently or further than I have any of the Zexio drivers to be quite honest with you. So I'll leave it there. All I would say is maybe not in your budget, but certainly some of them are. I would give them a go. Don't dismiss the Zexio range of products. They are super, super good. That's me done. Thanks for watching. Also quick thank you for everybody who has joined in our other channel, which is testing the tips. Make sure you hop on over there and take a look and subscribe to me testing tips from fellow golf YouTubers. It's flying right now. And I'd urge you to be a part of it as well. Right, I'm all done. Thanks for watching. See you all tomorrow night.