Thinking Money: The Psychology Behind Our Best and Worst Financial Decisions (Promo Clip 1)





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Published on Aug 15, 2014

Host Dave Coyne leads viewers through an exploration of what behavioral economics has to tell us about why we spend, save (or don’t save) and the way we think about money. Dave travels the country meeting some of the innovative thinkers who mix economics with psychology. Their experiments and insights into our financial behavior will enlighten and amuse us as we learn to recognize how our brains and the marketplace can trick us into spending money we shouldn’t.

Coyne is a wisecracking everyman who stands in for us as we are intrigued and excited by a raft of techniques, apps, websites and ways of thinking that help us save for the things that make our lives more secure: emergency funds, our kids’ education, and ultimately our comfortable retirements. Dave will join a winetasting in California that will make us re-think how we look at price tags. He will also get to meet the person whose retirement he is saving for: an age-morphed version of himself in a Stanford virtual reality lab.

A mix of fascinating theory and practical takeaways, Thinking Money is designed to decrease the stress and increase the bandwidth in our lives.

Produced by Rocket Media in association with FINRA Investor Education Foundation. Presented by Maryland Public Televisions (MPT) and distributed by American Public Television (APT).


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