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The Psychology Of A Fanboy

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Published on Sep 14, 2014

Apple recently unveiled it’s latest line of products. Why are people so loyal to brands? Ross Everett joins DNews to discuss the psychology of a fanboy.

Watch Ross on The New Show: https://www.youtube.com/newshow
Follow Ross on Twitter: https://twitter.com/TheRossEverett

Read More:
Psychology of a fanboy: Why you keep buying the same stuff
http://www.nbcnews.com/tech/gadgets/p...
“None of us want to admit it, but chances are we're all fanboys of something. Whether it's a particular brand of software, gadget, or anything else, we often rally behind companies and ideologies without even realizing it.”

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