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DeepFrame – revolutionary Mixed Reality that looks like living holograms

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Published on May 18, 2017

DeepFrame is a new and revolutionary mixed reality technology that allows theme parks, museums, retail and event agencies to create extraordinary experiences for their customers. Check it out at: https://www.realfiction.com/solutions...

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Realfiction, an innovator and frontrunner in mixed reality solutions, has launched its ground-breaking display DeepFrame.

DeepFrame is the largest display of its kind to mix physical reality with lifelike digital 3D animations without using glasses providing viewers with amazing effects that realistically interact with the environment seen through the screen.

Maybe you've tried some of the different Virtual Reality and Augmented Reality products such as Hololens, Magic Leap and Oculus Rift. But with the DeepFrame from RealFiction you can experience mixed reality on a large scale without glasses.

The new breakthrough patent-pending display technology was recently unveiled to a small audience in a surprise demonstration at the national aquarium in Copenhagen, Denmark. Here the new display showed a realistic 3D rocket launch taking place about two kilometres out on the water.

“Since 2008, RealFiction has been working on mixed-reality solutions that makes it possible for several viewers to
share the same visual 3D experience embedded in the real physical world without the use of glasses.

With DeepFrame, RealFiction finally solved this challenge making it possible to erase the line between fiction and reality. Now you could potentially be seeing a lifelike 3D version of King Kong climbing the building across from your office window,” says Peter Simonsen, Co-founder and R&D Director, Realfiction.

The breakthrough technology behind DeepFrame enables large-scale 3D visuals looking like holograms in 4K resolution seen through what looks like a window-frame. Unlike other mixed-reality solutions currently under development by other companies, DeepFrame does not require spectators to wear any glasses or other eyewear to view the true-to-life animations. This makes it possible to create visuals that are integrated directly in to everyday social situations, where several people can share the same experience as a social event.

Endless possibilities for new mixed-reality experiences
Realfiction is a Danish company that have been working with companies such as Louis Vuitton, Tag Heuer and Samsung in the mixed-reality space since 2008, where display technology adds an extra digital layer to the world in real time, thereby enhancing reality. The market for mixed-reality solutions is estimated to reach a yearly revenue of USD 80 billion in 2025, according to research by Goldman Sachs Group, Inc.




The DeepFrame series of large mixed-reality screens offer many applications that apply to a broad range of industries. For example, the displays are expected to be used in theme parks, retail spaces, exhibitions, construction projects and in the foreseeable future also consumer products.

“We are very excited to announce DeepFrame and expect to offer it commercially for companies that want to create extraordinary viewing experiences from August on. This technology enables companies in nearly any industry to present new content and real-life experiences to their audiences, and in the future, RealFiction also expect it to become a popular technology in consumer products,” says Clas Dyrholm, CEO, Realfiction.

Realfiction’s existing display solution, Dreamoc, has already been a large success in the retail and exhibition space, but is limited by its form factor. With DeepFrame size is no longer an issue, as the displays can reproduce visuals of virtually any size such as a new bridge, a car, a rebuilt castle ruin or a real-size visualisation of a spaceship hovering above the city skyline.

DeepFrame is based on a combination of well-known technologies, refined through high technical quality and precision in the production phase. The image from a curved video screen is deflected and enlarged in a custom-made glass optic. This glass optic, in its current form of 64 inches (115x115cm) is perceived as a clear transparent window. The other side of the window shows the reality you are in, combined with the projection of the image from the video screen. Because the glass optics also greatly magnify the image, a screen of just 65 inches, can create a projected animation that covers an area of ​​several square miles.
The patent pending technology is developed by Realfiction. The manufacturing process of the optics is as complex as making lenses for deep space telescopes. Realfiction’s products are sold through an international network of B2B partners.

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