 Good afternoon, everyone, and welcome. This is Melissa with thestockswitch.com, and I'm here today to talk to you specifically about F-C-E-L. And what I want to talk to you about this is because Igor asked me about this today. I have not looked at this chart for a while. I can't even remember the last time I looked at this chart, actually. But when he did mention it to me today, I thought to myself, the immediate thing I thought to myself is I have a feeling it's a piece of crap. And I'm looking out of here and it is a piece of crap. So there you have it. But Igor is in this long. Now, I don't know what his average cost price is, but I will tell you that what happens is most people that trade the market buy stuff and they're not specific enough with their choices. When you're risking your money in the market, you need to be very, very, very, very picky about what you do, like I am, okay? And that's one of the reasons I'm successful. So it's really about looking for a specific set of criteria. When I'm taking something, I look at it, it has to meet the criteria. If it doesn't meet the criteria, then I don't want to do it. And this doesn't matter if you're going short or long. It doesn't matter if you're D-Trader, swing trader, poor trader. I don't care what you're doing in the market. If you're taking a trade of any position, of any direction, of anything you're doing, of anything, it all has to do with the pick. And if you're in a stinky pick, then it is going to be very challenging for you to make money. Now, what are most people doing when they get in something? Let's just say they take it. Let's say you have 1,000 shares long of FCEO. Let's just say, let me just pick something just random here to just give an example. Let's say you bought a stock of $5.00, $5.00. You got 1,000 shares of it, it's worth $5.00. Stock price goes down. Goes down, goes down to 4.50, and 1,000 shares you down $500.00. Now maybe you took a poor entry in the position when you took it, or maybe it just was a crap thing that to buy and you should never have bought it. Anyways, it went down first, and you're down now in it. Now you think that it's pulling back, or you think it's still good, or you think maybe it's something you still want to get, and you think the target is 10, and I don't know the reason you bought it. Maybe you bought it because you heard something on the internet. Maybe you heard something on TV, you read it in a book, maybe the earnings were good, maybe you had a tip from someone, whatever, but you're down in the position, and that's a fact. And nobody can argue with that. Then you add to the position because you're saying, thinking, you're gonna get more of this, that you still like this, and therefore you're gonna get more of this, and it's still gonna go up to 10, and you're gonna make even more money. And then when you take more, you're thinking, well this is the right thing to do because I'm doubling down and I'm cost averaging my price down, which you would be, because if you took another 1,000 shares of 450, your average cost price would be 475. But guess what? You'd still be down in the trade. You'd still be down two, well you'd be down 25 cents, or basically you'd still be down $500. So you wouldn't be any worse off as far as what you're down. Initially, as far as the moment for the time they did the ad. But you will be worse off because now you gotta have you're in a position that's actually trending in the opposite direction that you originally took it because it came down first before you made any money and it were up. So your risk is actually more now because you doubled down. So because you could get up tomorrow morning and it could be at four. You know what I'm saying? All of a sudden now, now you're down $2,000 when if you had the original 1,000, still you'd only be down 1,000. Now did you double down? You doubled down to lose more. That's what you did. This definitely down stuff doesn't work in a lot of novice traders do it. But you know what's interesting? A lot of traders still did still trade today to it. The only time to do anything like that is in what I call damage control mode. You are in damage control mode and that's the only time to do anything that's even remotely like that. I know how to do that extremely well. I haven't needed to do it in forever, for years. But I do know how to do it. I absolutely do. And I teach how to do that actually in the entries class but that is not something that anyone should do unless it is damage control mode. Like you're hurting something and you're in damage control yourself out of it and you're not even doing it for the purpose of making money when that time comes around. You're doing it so you can lose less when you damage control yourself. But what most people do is double down. They add more to the position and then they do this for the purpose of trying to make more money. Or if they're down, they're trying to do it so they're not down so they might be flat or up but they take more in order to make that happen to cost price average position down. But in the case of adding at 450 if you have it at five average cost is 475, price of the grand stock is 450, you are still down in the position. Same amount as the original one before you did the add 500 bucks. But again, if it's not working and you're in it and it goes lower than 450 the next day or so and so forth, you'll just lose more by adding. So it doesn't make any sense. The reality is that FCEL is not a good buy. Now, could it go back up? Yes. Do I think it's gonna happen anytime soon? The answer is no. If you're in the stock long, you can do one of two things. If you're up, take your money and run. If you're down, you could kill it and take the loss. So that's the scoop on FCEL. This is not a quality buy. This is not a quality pick. Because this is actually, this is nothing. What do I mean? I would not short the stock here at $1.22 and I would not buy the stock here at $1.22. Therefore, there's nothing to do with this. What is even the volume on the day of this here? It's just nothing to do with this. It barely moved today. Look, I would never trade a pad to trade something like this. It moved two cents in the day. This is pointless waste of endeavor. So getting back to what I was originally saying, you want to take the money that you have and invest it wisely. So let's just say you do have money invested in this and you're in the position, put your down in it and you really think it's gonna go back. And let's say your average cost price here in your NFCL. Let's say your average price is $150. Like you don't think it's a crazy dream that this would go back to $150 and you could actually get out of this break even. You're down in and out. Your price is $150. It's at $122 as a close of business today. But you don't think it's a dream that it would go back to $150. You're not even looking for a target now. You're just like, let me just get out of this break even. You could lose more though. It may never go to $150. I'm not even saying it does go to $150. All I'm saying is though that in your mind you're thinking, gosh, like could I just get this back to $150 so I could just break even on this puppy? But the reality is that number one, it may never go back there. Number two, it's a bad trade and you're down in it in the first place. And number three, the money that you're down in this and the money that you still have invested in this, the money, because remember, you're in a trade. It's sucking up your buying power when you're in it. You're using the money that you're in it. You can't access that money or utilize that money for something else that you may wanna do because this FCEL is sucking it up, okay? You could and would be better off taking a bad trade, killing the trade, taking the loss and using that money that you have left from the trade even with the loss to invest in something else. You've got to think about the fact that time is money. Time is money plays a lot of factors in what the choices I make. I mean, this is obviously why I like to take trade because I like to make the money very quickly. I like to utilize my time extremely wisely. But I will tell you that, and this is to help everyone, okay? This is to help Igor, this is to help everyone, but Igor too. When you are in something and it's not working, if the reason that you took the trade is gone, you need to exit the trade. That's a Melissa Armos saying like I just have, period. However, on top of that, another Melissa Armos saying is that you have to be considerate of how you're investing your money in reference to the time factor because time plays a role in the market. Time is one of those things that's very unpredictable. In other words, you can say, well, this is the target, but what's the time it's gonna take to get there? You could say, well, I think it's gonna go back to 150 and I can get out of this break even, but the time it's gonna take to get there is an unknown as well as the fact that it's ever gonna get to 150 because this is a piece of crap, all right? But I'm just saying, let's say it takes you six months to get it back to breaking even 150. Do you have any idea how much money you could have made in profit and good trades, quality trades, trades that you should be in that are working that you could make money in? Over the course of six months, if you just killed this trade, took the loss and moved on and did something else, okay? It's time is money that you have to think about it in relationship to investing or trading the market and really, really about trading, but even investing too because you have to think about what you're doing with your money. And even if you're into something, you're like, oh my God, I can't take the loss, I can't take the loss, I have to get out of this break even, I've got it. The money that you could spend in something that's working, you can make back in the next trade immediately or sit in this for six months or longer and make break even or actually never make any money at all and take a bigger loss. Think about what I'm saying. Common sense, common sense. So many of these things are common sensing if people don't use them in the market and yet you need to because it is very important, efficiency counts, you can take your money, it's everything that you have in here costs you something. When you are taking a position that's costing you money, you're using that money, that money has a function and it's being used up for the trade position you're in. Even if you have to take that trade off and you're down in it, you may be better off if the position is not a good one which this is not to be long. You take that money and then you use it for something else and then you're letting it work for you. I mean, you're just letting your money work for you better than if you're in good trades because it'll work for you fast and you're fearing the trades. If you're in bad trades, it won't work for you at all and you're at risk of losing and you're already down if you're in this anyway. So let's just say if your cost was the 150 and I'm just making up this number because I'm saying it's not that far away from here in the sense that you could say, well, I think it could go back there and I'm not even saying it's going to but I'm just saying it's the idea of utilizing your money for the correct positioning with efficiency and that's how you have to look at it. Now, everyone takes bad trades once in a while but you've got to learn how to take quality picks. I teach that in my golden gap class and it's extremely important to learn how to trade and think about what you're doing with your money and even if you make a mistake and you're in something and it's not working if you recognize that, pat yourself in the back forgive yourself for taking a trade based on an unknown reason that didn't make any sense. The market is not about gambling. Many people look at it that way but just like I just said you'd be gambling to stay in this too if you're down in it then it would ever go anywhere ever again that would make any sense higher. So you're gambling if you stay in it you're not gambling if you get out of it you're saying I'm a responsible individual I accept the fact that I made a mistake I forgive myself I'm taking the lost and abusing my money more wisely next time I will be more choosy about the things that I trade and therefore I will take the list as class and I will learn how to do it and find quality picks. There is a specific criteria that you need to look for in trades the market is not gambling however it is set up that many people function that way in the market that is however why many people do lose in the market but for as many people as lose in the market there are people out there that are making far greater and more as far as the profits not number of people but monies that are being made and that is because people think like me who are doing well in the market that they have strict criteria and they don't double down and they do things for significant purpose and they look at time wisely in reference to how they're spending their money and things got to perform. So this is Melissa with the stocks swish.com if you're interested in the golden gap class it is May 16th and 17th is the next golden gap class if you'd like more information email me and Melissa at the stocksswish.com good luck Igor and have a great day everyone.