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La Colombe expands with Square (2:27)

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Published on Jul 15, 2015

As La Colombe started their expansion from 12 to 100+ locations, they removed their legacy system and turned to Square to help offer customers the best experience, and seamlessly grow their operations. Learn more at http://square.com/POS

Transcript:
Our reason to be is to make people happy with coffee.

It's been just part of our DNA as La Colombe to create connections with customers.

And you can't make people happy without that connection.

The older POS system acted almost like a barrier between you and the customer.

You can’t make beautiful coffee over the Berlin Wall, man. In so many ways, the old-school register was that.

I'm really glad we finally made the switch because I think there is this preconceived notion that Square is for smaller companies, but it also has the capacity to be applied to a company that does all the different things that we do.

The scale of our business is huge, we are roasting hundreds and thousands of pounds of coffee a month.

Over the course of the next year, we'll be adding 8 cafes, so 21 altogether.

The reason I'm expanding is because I've come to the idea that America deserves better coffee.

And I can't deliver on that promise alone.

I need partners, I need people who understand, I needed to wait for the tools to come along in order to make that happen.

It took 2 minutes to get to the groove.

I love being able to separate tips at the end of the day, instead of having to do it per transaction.

We're gonna be able to track our sales and peak volume times.

Square is good for the back office, and it's good for the braces at the register.

I like it, it's really clean. It's stripped-down, it's minimal. Aesthetically it looks very nice, we have a lot of space up here.

A huge benefit of not having that barrier between us and the customer is that we can use the mobile POS to do table-side ordering.

So in a way what I've been doing is waiting for me to be ready, for the world to be ready, for all the tools to be ready.

We couldn't have done that type of expansion, we couldn't make those kinds of promises, without tools like Square.

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