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FLüD Presents: Beats Per Minute with Lord Finesse

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Published on Aug 2, 2011

This summer brings us warm weather, BBQ's, pool parties, bikinis and New York City- based FLüD's 2011 summer collection.

New to the FLüD family of watches is the BPM, a drum-machine inspired digital watch that also serves as a calculator. For it's release, the watch group has teamed with some of Hip Hop's most acclaimed producers in the BPM Video Series with Jonathan Kim. Among the acclaimed production veterans are Evidence, Exile, DJ Nu Mark, DJ Spinna, Lord Finesse, Showbiz and araabMUZIK, J.Rocc and DJ Babu.

The immortal Lord Finesse talks to us about diggin' in the crates, the evolution of production and maintaining relevancy. "Lord Finesse gettin' funky as usual"...

Stay tuned throughout the summer to see more of your fave producers in this innovative video series. It's the FLüD Way.

Comments • 27

GoodxJ
Respek!!!!!! The funky Tech!!!!!!!
TheWoud
Finesse always kept it real!
Wil Qter
Real Talk!!
Bobby Cento
everyone here just listen to the awakening
Rafa Petry
A real legend!
R.A.D.+H.E.R.
this film was shot at Jared Boxx's Big City Records...now closed after six years. Oxygen's "Gone Digging" video also shot there. so was Large Pro's "Barber Shop Chop" also was shot there too. if your a digger you would probably know Cool Cris at the Groove Merchant in San Francisco's Lower Haight were most legendary 90's Hip Hop producers who come to the Bay go digging at. 
Chevy-Jordan Thompson
Beat at 2:15? Damn Finesse. 
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Guilty Simpson
fuckin legend
DaneSupreme
That's "Scientists Of Sound" by Brand Nubian
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