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ARA - Successful Ad Campaign targets parents at a child's 21st birthday party

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Uploaded on Nov 17, 2009

ARA's message concerning the damage alcohol can do to
relationships, particularly in families.This video shows an inebriated father making a clownish speech at his daughter's 21st birthday party. The look on the daughter's face is enough to warn any father not to overstep the limits. It's heart-breaking and it gets the message across.

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