 As you guys see, there's a dude with a lion in the background named Andy Elliott. Now Andy Elliott is tearing up the sales and the sales training in the automotive space specifically, but he's going outside of the automotive space because his shit is that good. Andy is quite the sales trainer, but he used to actually do sales. He was making about, I'd say, 700,000 in the car business, which is obviously in the top 1%. Then he took over the car business, took it from a million to two or three million, and then he finally just realized he was making everybody a ton of money, so he started his own business a couple of years ago, and now he's one of the top sales trainers in the industry. Let me introduce Andy Elliott. What's cracking Andy? Hey guys, what up? I appreciate you Brad. Hey, number one, look, it doesn't matter what you do, whatever you do, just do it all the way. If you're in sales, it's because you like income, right? Every single person, and by the way, just to tell you, I'm 41 years old. I started selling cars when I was 18. Everybody starts somewhere. The deal is I started at 18, literally went to training, and it took me from making two grand a month to 10,000 a month. Went to training again, took me from making 10 to 20. I was like, damn, no one else is training. If I train, I just get better and I make more money. As I see salespeople, men and women, it's like there's a person that you've never met that's inside of you that you've never gone all in on, and I'm sure Brad talks about it all the time. I'm sure anybody that your mentor in life talks about, you could freaking be so awesome, but you got to train daily, and if you don't know your business better than your competition, they're going to clean your clock. Would everybody agree? What is the difference between you playing all the way or not? What is it? Do you have the potential to make more money? Yes or no? You all said yes. Why aren't you? Look, write it down. The difference between where you are and where you want to go is the gap in your skill set. I'm pretty sure you've heard that a lot in your life. Some of you, it could be work ethic. You got to look in the damn mirror, and if you're not working like hell, you're not going to go to the top. It's just the way it is. Would everybody agree? If you're in sales, you got to work like hell. Okay, cool. So everybody's got to make the decision, am I working like hell? That's between you and you. Do you got more to give? Go give it. And I'm going to tell you what I meant, which was what your question was, is what does that mean if your competition knows your business better than you? I'm not in your space, but if I said today, I'm going to start coaching people on how to sell high ticket items, guess what? All I would have to do is push more energy than you. That's it, and then I would run you over. You might get some clientele, but you wouldn't take the big piece of the pie. Now, here's the deal. You need to learn how to beat your own so your competition don't beat it. Does that make sense? No, that's the part I need to help with. Okay, all right, so it means this. What holes do you have in your game? Number one, you need to increase your energy. Okay, can you do that for me? Hey, would everybody agree he needs to increase his energy? All right, do me a favor. Take your hands and put them up in the air like this. Can you use them when you're talking to me? Can you say, hey, Andy? Andy, let me ask you a question. Can you just grab my damn head while you're talking to me? That's what I'm talking about. Can I ask you a question? Hey guys, now we've closed the deal. Now we became alive. We just woke the damn lion. See, that's my deal. You were asleep in the beginning. And by the way, your business is ready to take off. Dude, but you got to wake up, man. I mean it. That's a good point. Dude, you might be the smartest guy in the damn room, but I'm going to tell you this. Somebody's going to clean your clock if they have more energy, more conviction, more enthusiasm. And by the way, they may not even be as good as you. But other people believe they're better than you based on their presentation. Look, do you need to motivate your people? Yeah, because your people that are coaching other people are motivated people. Right? Take your hand. Slap the hell out of yourself. Right? Wake up. Let's roll. Anyways, I'm playing with him, but I am. Dude, are we telling them the right advice? Andy, you're awesome, man. Thank you. Appreciate it. You're all badasses, man. Just unleash. I don't care. Most people have a glass ceiling on their head and we do these little training deals. And you know that there's a better version than you, but inside you got self-doubt. Right? Knock that off. Forget that crap. Okay? That glass ceiling, shatter it. Shatter that sucker. Okay? You have no idea what's capable for you when you stop putting limits on yourself. This ain't some motivational crap either. This is the real deal. It's about being driven. Look, how you wake up when the sun don't shine. How you wake up when you just lost your best customer. You know, how you wake up whenever you're dead, broken on E and you ain't got crap. You know, how you wake up when you're fighting with your husband, wife, your family. How you wake up on that day is how you should wake up every day. Freaking jacked up, driven, motivated.