 I'm talking to Robert Jacobs of American Thermoform and I'm looking at a piece of paper with a butterfly on it and Robert's going to explain to us what I'm looking at and what I'm feeling. Okay this paper is called Swell Touch Paper. It is technically micro capsule paper. It's coated with a special coating and when printed on with black carbon-based ink you can then put it through a machine like this and it will raise the image. So for the people who can't see the video this we're looking at something looks like kind of like a big black tall printer but it's got fans on the top. Right some people used to call these things a Susie Bake oven. The page would go through and from the front and come out on the back side. What's going on on the inside? It's exposed to infrared light. So the paper gets printed on with just a normal printer to start? Normal laser printer. Okay so normal laser printer prints black on it and then it goes through the the infrared here and then what happens? It right the image raises. So you have a flat image coming in the front. You have a raised image coming out behind. Oops didn't mean to bump the microphone and so that's how that machine works. So for the people not seeing this as I run my fingers over this I can wherever there's a solid line it's it's a quite significantly raised. Very easy to feel with my fingers. There's a grid of cells here. I've got a butterfly now they've they've politely colored it for the sightlings but you can definitely feel there's little tiny holes in the butterfly's wings and I can feel the antennas sorry antennae and and little bumps over here that and we've got Braille on there as well. That's pretty cool. And then we make a machine called the Braillot Braille embosser and it produces library of Congress spec Braille and our Braillot Braille embossers run anywhere from 300 characters a second to 650 characters a second and depending upon which one some of them just print embossed paper something we have the high-end will actually make magazine type pages and put a cover on and staple it for you. Now that's for the high-end folks that want to make lots of magazines. So back to this this infrared embosser how do you do you expect to sell this into business as I would imagine? This would be for only a students at home might get used one. This is a $1,500 item. Everything's expensive right? Yeah so it would be use usable for people at home schools businesses where you need to see charts and graphs and things like that. You know I'm saying $1,500 is expensive but the new Apple display is $5,600 so this is to be able to see right with your finger. Right now the CSUN people gave out these books that describe the hotel lobby. So what we're looking at here is a series of embossed pages in a spiral notebook and you can figure out where to go. This is actually thermo formed so somebody made a master out of strings and embossed foil and I don't know who knows what they used and then they put a sheet of plastic over it and then there was a machine called a thermo form machine and it's got a big oven and you pull the oven over and you wait for 10 seconds so the motor goes and then you shove the oven back and let it cool for a little bit and pop it out and you have a copy and that's technology has been around since the early 60s. So that's the old and busted way of doing it not the cool new way. Right well but you know there's a thermo form makes beautiful tactile graphics some of the best tackle graphics you'll ever see come out of thermo form as you can do things with thermo form that it's very hard to do with anything else. This is very cool I've never seen anything like this and if people wanted to learn more about it where would they go? They go to American thermo form and American thermo form dot com. Very good thank you very much Robert this is pretty cool stuff and I will give you a brochure and you can add on whatever contact information you need. Very good thank you very much appreciate your time. You have a great day.