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What's Missing from Your Elevator Pitch? With Chris Westfall

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Published on Jan 9, 2013

http://thenewelevatorpitch.com
http://bit.ly/thenewelevatorpitch

Chris Westfall is the national elevator pitch champion, and he's appeared on CNN, NBC, and ABC NEWS. He's an award-winning MBA instructor at the #12-rated program in the USA, and a sought-after keynote speaker for Fortune 100 corporations. Here's an excerpt from a recent presentation at Abiliene Christian University, where Chris talks about the importance of story, in framing the conversation.

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