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Published on Sep 9, 2011
New Brooks minimal footwear line: "Pure Project" shoes have a low profile, are lightweight, flexible, and promote a more natural (forefoot) strike. The shoe discussed here is the "Pure Flow" which is a neutral shoe that has a little more cushioning (compared to the "Pure Connect"). 2:16 marathoner and Brooks sponsored athlete Sage Canaday talks about some of the design features, why they are better than Vibrams, and runs in them outside. Slow motion video clips of the shoe in action demonstrate how the technology promotes a forefoot strike.