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A Cure for Apathy #sochbadlo

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Published on Dec 12, 2011

It's easy to say there is no fix for societal problems. Anoop Khanna, pharmacy owner from Noida has the cure.

Casting your vote lies at the heart of a democracy. Our votes decide our future. But what can you do when people give in to apathy? Anoop Khanna came up with a unique solution. He offered discounts on medicines to people who had voted and these were available for as long as the mark remained on the finger. This contributed to a rise in voting in his community. A simple action inspired a change in perception. Mr. Khanna has also employed quirky solutions for a host of other causes. He started a drive against usage of plastic bags and also sparked the No Fuel Day in Noida.

Anoop Khanna's philosophy is simple. The community we live in provides us our livelihood, so it's only fair we give back to society in the best way possible. How do you play your part? Contribute one click towards sharing this story - A small action that could make India a more positive place.

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