 All right, TikTok, I'm coming, guys, I'm coming. I got everything else set up here. All right, YouTube is going live now. Come on, baby. Come on, people now, Simone, you better rip. All right, hey, we're gonna talk about the real story behind burning fat. Like, where's the secrets? I was at the dentist the other day yesterday and the dentist was like, hey, you know, like, can you help me? Like, how do you do it? Like, she's like, I know what to eat. I know I need to exercise, but why am I not getting the results I need? Why am I not burning the fat off? Why can't I not stay consistent? What's the real deal in here? And so, I'm a little, she's like digging in my mouth. I'm trying to talk to her at the same time and she's kind of like, I'm just gonna follow you. Can we just set up a call and we'll just talk about this. She's like, I really wanna get healthy, but like, where's the missing link? And so, we're gonna talk about a couple things today, but the first thing is, is there's a video out there called the right key. And this is what people don't realize. And this is, if you're a trainer or a coach or a nutritioner out there, I want you, or a doctor out there or a nurse out there and you think you know a lot about the human body, or you maybe do know a lot about the human body, but maybe you don't know this one part. There's a transport in the brain. I'm gonna get scientific for just a second, but this is important because if you're not getting and maintaining your long-term results, this is super important because if this does not work, you're not gonna get a result. You're going to fail. The lady chipped me today. She's like, I was on HCG and I lost 20 pounds. I got to gain it all back and I've gained more back. And so really quick, have you, who's went on a fat burning mission or a weight loss journey and lost weight and gained it back, right? Like, give me a, yeah, amen down below. Not amen. That's a bad thing. But let me know, like how many times have you done that? So there's a few factors in mind, but the first thing is, is if you're not a good fat burner, if you can't metabolize fat, right? Is it gonna be easier or harder to burn fat and keep it off? It's gonna be super hard. There's science out there right now that's showing that there's a, there's a transporter. It's called a glute forward transporter. And basically what it's saying is that you're not able to get energy into the cell the right way. Now, here's the crazy thing. And I'm a keto guy and people are like the keto diet and the scientifically the ketogenic diet or variation of a ketogenic diet is the number one way to burn fat and the safest way to do it. No questions. Now, even on a keto diet, if this transporter is not activated in your brain, you can't even burn fat well enough to sustain the diet. You're eventually gonna quit the diet because your brain isn't being fueled enough. So this is important. Why? Because if we're not activating and burning fat the right way, you're not gonna get long-term results. You're gonna quit. And then you feel bad about it. And it's no longer your fault. It's not your fault that you're not getting, because so what I used to do as a trainer, I'd be like, oh, you drank too much wine last night. You had too much chocolate last night. You're not exercising enough. You must be cheating on your diet. Oh, your sleep sucked. How many of you guys have heard this or even thought this, right? But now I'm finding out that that's actually maybe not even true. You might not be activating and burning and metabolizing fat efficiently, therefore, and then providing enough energy into the cell. So your body's starving. So no wonder why you can't keep up a diet. So a really cool researcher named is Dr. Mohike Parodi. She studied this. Why? Because she was unable to get a result that she was looking for. She started studying her product and she finally figured out fat burner. So the number one way, if you wanna be a better fat burner, you gotta drink ketones. Why? Because the ketones themselves will help activate the Glute 4 transporter, make you a better fat burner so that you can actually start burning fat. So all the things that you're told to do, you're able to do in sustain. Now there's a few caveats here and I'm gonna talk about this. I'm telling this all to the dentist why I'm in my mouth trying to explain all this stuff. What's up, Aunt Peg? How are you? You're lying, bro. Show the proof. Oh, I got more proof than you know. Joey, I love it when people think I'm lying. Like, this is scientifically evident. Give me a private message. I'll send you the research. This is true. So you have to become a better fat burner. If you're not able to metabolize energy the right way and burn fat efficiently, you're not gonna be a good fat burner. So why do so many people fail? Most of the time is their body's metabolic system isn't set up to burn fat efficiently. Now once that happens, lifestyle can become a factor that you can sustain. So that was the other thing I told her. I go, listen. I go, we're gonna get young ketones. We'll get you great results. That's just, hey, if you're drinking currently, drinking ketones down right now, put the number one benefits that you have for drinking ketones. In the chat, put it down. This is, what's up, Robin? This is the fun one because you're gonna get all these really cool stories. So in the chat, tell me what your benefit of drinking ketones are so far. So here's the next thing. She goes, but I know what to eat and I know what to, how to exercise. I go, let me guess. I go, you did CrossFit. And she goes, yeah. And I go, how well that works? She goes, it didn't. I'm like, she's like, huh, why did that not work for you? Well, her body type does matter. Number two is she didn't need to go work out more. She needed to modify her body's own energy system based on her body's needs. So give you an example. Does anybody know that person? Hey, just for fun. In the chat, sleep, this is good. Weight loss, sleep better, fat burning, mood improvement, energy levels up. What's up, Derek? Making muscle. Yes, Liam. He's a CrossFitter. Right there, fat loss, energy. I like this is so good. So, so the other thing about this is that you ever met the person that can eat whatever they want, they don't seem to gain any weight, right? Or anybody know anybody that likes to run long distances. Well, there's different types of body types. And with those body types, there is a different way that those people can eat to maintain ability. Doesn't make them always any healthier, but it does make them metabolize fat differently. Some people metabolize fat differently than other people. Myself, people have known me. I've always been relatively fit. I've been in shape. I've been strong. I'm actually not a great fat burner. I'm just a very active person that knew that when I was really young, right? If you look at the rest of my family, they're very prone to gaining weight very easily, right? I am the same way. If I don't exercise or don't eat low carb or I don't eat really clean, I can gain weight. I need 20 pounds like that. Simple. I've just been doing this for so long that I learned at a young age in my early 20s that I need to be different than the way society allowed it. That's very fortunate of me. I just learned to learn the behaviors early. My wife, on the other hand, she doesn't gain weight really that quickly. She can eat a lot more carbohydrates. She's a very good fat burner, good for her. The difference is the dentist, she's like, but her body type was built differently. The thing is, is CrossFit is actually really good for her in the right way. The challenging is, is that if she eats a standard nutritional diet doing CrossFit, she will gain. She'll get very strong. Well, guess what? She wants her ass to look good in jeans is what she really wants. And her gaining weight or gaining muscle isn't really her desired result. That's not what she's looking for. Now we can argue that, hey, that's better than the alternative, but it's still not giving her the goal she wants, right? So we need to modify her workouts with the right nutrition, shrink her down, but also keep her really strong. And I would choose a different form of exercise than CrossFit for her based off of her desired goals. So that's what we'll discuss. So if you want to become a better fat burner, the first thing is you have to activate glute floor transporter. If that's not activated, then you're not going to get long-term results. I don't care what kind of diet you're on. I don't care if you're a coach and nutritionist or a trainer. If you don't know this, you haven't worked with enough people. If that makes any sense. If you don't know this, you haven't worked with enough people. You start working with masses, hundreds of thousands or millions of people around the world. You realize that there's other mechanisms going on. And unfortunately, if you don't fall, if you're a client of somebody and you don't fall into their cookie cutter approach or they're saying it's customized, but it's not, I'm just telling you, it's not. If you don't fall into their approaches, then you quit. And you only hear the testimonials of the ones that got results. I'm going to tell you right now, my sister for the first eight weeks didn't, nothing changed. Nothing changed, external. She didn't see any improvements. Her mood started improving. Her energy started changing, but nothing really in her body changed. It took her three years to lose nearly a hundred pounds. Three years, it didn't happen quickly. Now, seven years later, from when she started, she has completely lived a whole different life, right? It took time, but we had to undo a lot of the damage that was already done for many years before. So if you want to be a good fat burner, number one, you're going to drink ketones. Number two, eating. I think, I was just talking to Janet, we did a lot a few minutes ago, and they said, what are the most important things? People, have you ever heard this before? The most important thing is diet and then exercise. 80% diet, 20% exercise, or 90% diet, 10% exercises. That is a bunch of crap. That's also false. Not true. It's not true. Why? Because if you're watching my stuff, you're probably not an idiot. You're probably not ignorant. You probably know what to do. But why is it not working? And why are you not able to do it? That's the real question. So we got to start going back to mindset. So I did a post the other day, it's really about what is your goal and what's your plan? Make sure your plan matches your goal, and then also know that whatever your plan starts with, it won't be what you'll finish with. It's going to evolve, it's going to change. It's not going to be perfect. If you came in to work with me, every single person gets a different plan and every plan changes within the first week to two weeks, every time. There isn't a perfect plan that's going to work for anybody. So when it comes to it, we got to work on our mindset. We got to get ourselves set straight. What's going to make my mentor said this to me, he goes, if the desire for the donuts greater than the desire for the six pack abs, the donut will always win. So if your desire to have six pack abs is really high, you're willing to make the decision to not eat the donuts. If your desire for the donut, the reward of the donut, this is all brain chemistry, right? It's about an emotion, it's about a mood. If the desire of the donut is so great, like I'm not a donut guy, right? My wife loves donuts. She actually had donuts earlier today. I'm in the donut shop, we're having a meeting and I'm not eating donuts because I just don't like them that much. My desire to my joints to feel better is just greater than the donut. I don't have that emotional attachment to donuts. Now, remember, I've been doing this a long time, but if your desire for the donut, if you're a person that's obsessing about the desire towards a food that's maybe not ideal for your health, part of it might be that you need ketones, fine, we can solve that. The other part of this is this, is that if you don't create a desire for the other thing, if it's to run a 5K, if it's to be look good in a bathing suit, here's how we know this is true. This live turned completely random, just so you all know. Here's how we know this is true. Does anybody know anybody that got ready for a wedding? Isn't it magical when somebody gets ready for a wedding that they can almost always lose all that weight? They literally shrink. You ever notice that? Why? The desire to fit in a wedding dress is greater than the desire for any of the reward of the food that you're choosing. That's why. That's why they got the results. I hate working with brides that wanna get ready for a wedding. Drives me crazy. Why? Because most of them gained 40, 60, 80, or 100 pounds after the wedding. And it's kind of not the, like they did it for the wedding, not to live their life, if that makes sense. Because the desire was so high, that's why there's so much marketing and sales towards wedding because the desire for it to be so, they're willing to do anything to have what they want. That same rules apply to everyday life. So I was talking with Janet earlier and her desire to get in shape, her desire to clean up and get alcohol out of her life, her desire to become a better mom, her desire to be this amazing grandma that she has to spend some time with. I don't know your grand, I think it's a granddaughter. I don't know her name though. I should know that, Janet. Let me know, please. But your desire is higher, so therefore her desire to eat certain things is lower than that reward of spending time with the family member. So if you really want long-term results, and this is what I'll talk to the dentist about, if you want long-term results, what is more important to you? Because she's like, maybe I should quit drinking or maybe I shouldn't do this and I'm not against people quitting alcohol and things like that. The thing is, is I go, but if you get a lot of joy of having a glass of wine on a Thursday night with your friends and your loved ones, I go, that's probably not causing all your problems and your health problems. It's probably not the problem. But if you're not rewarding, if you're not enjoying that, I go, if you enjoy doing that every single night, then that's gonna lead to the problem. So we gotta find something else that creates that similar joy in your life. For some people, it's working out. For some people, it's running. For some people, that's like when I work with my, if you look at the research right now, resistance training and fitness, like muscle strength training is by far, and scientifically a superior way of training. Longevity, health, I mean, we can go to days about this, right? I was a, especially in cardiac rehab in college, we proved it in college. They'd start changing our program and get away from cardio-based training versus strength training. It's just better for the body, better for the health, better for the length of the career. But here's the secret though. This is what I have a hard time with the research as, is that when you start pushing science, you have somebody that loves to run and it gives them a really good reward enjoyment. Well, now we're telling them that, you know what, listen, you should really be doing weight weight training not running. Well, now if they feel like they're not getting, they don't think it's helping them as much, well, now you have the negative benefit of it all. There's a guilt that goes along. That's not a good replacement. What we should do is teach them that how to, hey, you know what, listen, at least once or twice a week do your resistance training. We keep running because you'd love doing it. So you wanna find things that you'd love to do. That's like the number one rule. It's like, when people ask me, like, what should I do for exercise? I go, what do you love to do? What do you love to do? If you like to dance, then go get Richard Simmons videos out and start dancing. I can prove to you that the gym should be a place that you should spend time. But if you don't love the gym, you're gonna quit going to the gym or you're stressing yourself out going and you're gonna get less results through story. And I had that happen. That's happened to quite a few of my clients. That's why I had him leave the gym. The gym owners hated me because I'm like, hey, they should quit the gym. Why? Cause they don't like it here. It's not fun for them. And when it's fun, you're willing to keep doing it and you're willing to reduce other hormones. You're willing to make more decisions. You're willing to eat better because you enjoy what you're doing. So you wanna be a good fat burner? This is what you need to do. Number one, boy, this live ones. I have not done a live in a while. I feel like I'm all over the place. But here we go. Number one, you're gonna drink your ketones once or twice a day. They're on sale. Take advantage of that. Whoever invited you to follow me or if you're following me to follow me, hit me a message or hit them a message and they'll see you taking care. Just get ketones. They're diet independent. You do not have to follow diet to use this product. You're just using this as an energy source as a momentum builder as a way to create a lifestyle that you can sustain. Always start now. Don't wait till New Year's. That's the biggest mistake people make. I'll do another live on that a different day. The worst time to, waiting is the worst time to start. Start now, make progress because you can be six weeks ahead of everybody else starting in New Year's. And I promise you 85% of people fail on New Year's resolutions when they wait till New Year's. If you start now, you have an 85% higher or a 300% higher chance of success by starting today. It's your story. It's crazy. It's amazing, amazing, amazing benefits. Number two, move your body as often as you can. But if you're not a fat burner, moving your body may not work. Number three is you have to plan for a diet. Most people will do well to become better fat burns if they cut down their carbohydrates and they reduce their calories, right? That's, it's just simple science. Simple science, tap into your fast stores, produce your own ketones, and you'll burn more fat. The key though is what's the long-term solution? What's the long-term plan that you can create? And that's gonna take months to figure out. It's not something that you can be given in a book. It's not something that's not a cookie cutter approach. Everybody that we work with around the world ultimately has to find their own plan. They just use us as guides to guide them there, knowing it's not gonna be perfect. My sister's journey wasn't perfect. The first eight weeks, she was pissed off frustrated the whole time because she wasn't getting the results she wanted, right? Five years later, she has the results that she wants. Now she's fine-tuning everything, but it's been a fine-tuning for three or four or five years, right? It wasn't just a, hey, here's your plan. You're gonna follow that prep. That's not the way it works. And not the way that it'll ever work for anybody is different phases of life, dick and circumstances, she heard her foot, changes her plan, right? Yeah, it's funny, Donovan has talked about discipline. My mentor said discipline's a myth. He doesn't actually believe in discipline. I'm still at my vote. My mindset around discipline, I haven't figured it out yet. I don't know what my opinion is on it yet. I'm still wrestling with it. But his opinion was discipline's a myth. Everything's a choice. It's not about disciplines, it's about a choice. You're choosing something versus something else. And I understand his philosophy is behind it. And there's a lot that goes into that, right? A lot of things in our past that make us help make us make us choices that we're making. And so discipline, it's interesting. I gotta wrestle with that more. I love what you said, Donovan, by the way. It's just something I have to think about because I think that, I think it's multifactored. I think sometimes we've already made choices subconsciously. If there's a couple of researchers out there that one believed we don't even have a choice. We've already made all of our choices for ourselves. He believes that we're so programmed as humans that we've already subconsciously made our choices and you really don't even have free will to make your own choice. I don't know if I believe that either, right? And so it's really interesting because people have said my whole life that I've been disciplined. And I don't know, for me, it didn't seem that way if that makes any sense. It just seemed like I made a choice and it was easy for me to stick to the choice. I didn't feel like I was fighting. And a lot of people that put the word discipline, I think we make it into something that has to be hard and or challenging that you still do anyway. And I've watched a lot of people that have created challenges in their lives so they could overcome them, but they didn't have any more fulfillment in what they were doing. So I don't know if it was actually, like you would usually look at as a positive thing. I don't know if it really is. So I wrestled with that concept and I'm saying this to you because I want to actually think through it more because I've been blessed that people think I have discipline. And I think I just found a lot of joy in the things I did and I kept doing things that I had joy in and they happened to be a peer to be good for you. Although a lot of my discipline to be a fitness person in athletics has led to multiple, multiple surgeries also, which now I'm reflecting back on. I'm like, was that a really good thing to have? It's given perspective in my current life, but after three major surgeries, maybe a fourth one coming, it's like, okay, was that discipline really, was that punishing, right? I don't know. This is just a fun enough, but I gotta go. I'm having some fun now. Y'all have an awesome, awesome Thanksgiving. Don, hit me a message. Either way, I want to talk more about discipline. I just, it's an interesting, I have a lot of interesting thoughts on discipline now. So, I think about it very differently. I look at it determined is one thing, but I know people that are just as determined to, but I even look at Mike Tyson. It's a Mike Tyson go to honestly, I love working out. So yeah, right, but you love working out. Is that really discipline? I make this argument around it. I know I'm off track. So, hey, if you want to buy Keith on the ground, say I'll get back to everybody of you. I don't want to talk about this, but I had a quote and I can't remember the guy's name. He's like a, let's call him like a monk-like figure. He's a yogi, surla, surla, something. Anyway, I was told to follow him because I'm spirituality is something that I wrestle with in my brain and understanding the world, all that stuff. It's just, that's part of my current journey I'm on. And he says, you know what's funny is we always talk about working hard. Like we praise people for working hard because one thing that we never really do is tell people we don't praise people for working with more joy. And I started thinking about it. My whole life, I've been praised because of how hard I work. And I do work hard. I, let's say that I put a lot of effort. I'm going to rephrase that. I put a lot of effort in the things I do. But I always said this, people go, Dustin, you're good at a lot of things. And I go, you know what? You only see the things that I'm good at because those are the things that I like to do. I don't, you don't see me try to play the piano. You don't watch me play the piano. If you saw me play the piano, you'd be like, Dustin, you suck at the piano. You just never would see me play it. I'm going to show you the things I'm good at because I enjoy doing them. And I started thinking about the greatest athletes of all time. Like, look at a Mike Tyson. He had, did he work hard? He appeared that he worked harder than everybody else. But maybe it's just because he enjoyed punching people in the face more than everybody else. So it wasn't really that he worked harder. He just had more joy in it, which appeared harder than everybody else. You know, you think about people like Michael Jordan and Coby Bryan and all these high level athletes. Is it that they're really working harder? Because that's a perception, right? It's like, I don't know. True story, I was doing these teaching young kids how to be fit. And I realized something that I could always do a lot of push-ups. Push-ups have never been something that has been really hard for me, right? I can do a lot of pull-ups. But is it possible that down of in that you worked harder doing less pull-ups than I did? So you may have worked harder, but it appeared that I worked harder as I did more, but did I really work harder, right? Because it's maybe just naturally easier for me. And then because it's naturally easier for me, I had more joy in doing it, so I kept doing it, although the whole time you were working harder to do less, right? But yet we go swimming and I work harder to do what you do in swimming or less of what you do. But it's actually harder for me to swim. So is it really about hard work or is it really about just joy? So this quote, and I love the video, I actually posted it a while ago and I'm gonna do it again. But it was really powerful to me because it's really about, if you find more joy in what you love to do, I think you'll naturally work harder at it. And therefore you'll get a greater return in what you're currently doing. And I know that's kind of deep, but it gives people permission instead of like, because for a long time people would compare to me as somebody that appeared to be working hard. But if I look back at it, I go, did I really work hard? It didn't seem like it was hard work. I just love doing it. And I've been very blessed to do the things I love to do. And I've always focused on that, but maybe that's because I didn't, it's probably because I was rewarded and I was praised for doing things that were good for me versus how many times does somebody, if you'd like to do shots, I'm just using this as an example of alcohol, people don't praise you. Oh my God, you're the best at that. So you don't do more of it, which is probably a good thing. But what if you were really good at, my son is really good at memorizing pie. He's almost to 100 levels of pie, like 100 pie, like the number of infinity number. So we praise him. So what does he do? He keeps doing more of it. It's not like he's working harder at memorizing pie. It's that he's enjoying doing it more than probably the other kids because we're praising him at doing it. All that's pretty deep. How's that relative to health and wellness and fitness, the same thing, right? Praise yourself for all the good things you're doing. You'll keep doing more of the good things. What are the good things? The things that you'd like to do, the things that are responding well to your joy to the day-to-day life. If you say, hey, I really enjoy eating Snickers and it's not getting your results, then we got to find a joy in something else as much as the Snickers. All right, I'm out of here. Everybody, I think they're going to love it. Exactly, exactly. I hate Donovan. I appreciate you putting that out in there because I think of Mike Tyson. I actually, he's one of my ones I think about. I was like, I think we've been told that we work hard. I think he just found so much joy in it. I think his joy of punching somebody was so great that he just put a lot of effort into it. So I think he has a lot of effort. I don't know if working hard because it's so subjective what is working hard. Like a heavyweight kid might do four push-ups and do more work than I did when I did 60 push-ups. But I got praised for 60 and he gets ridiculed for four. Although he may have worked harder, physically put more energy into it than I did, right? Just a perspective. I had to learn this when I was working with these different kids. So we did is we did a percentage of change and was really interesting as we looked at when we measured these kids' results. If a child that could do two push-ups and we got them to 10 and then we had a guy that did 22 push-ups and we got them to 30. True story, this happened, kids. And who had the greater measurement of change? Well, the kid that went from two to 10 had a way bigger improvement of change. But typically we went to praise him at the same level because he only did 10 push-ups and the other kid did 30. So we praised the 30. Some people go out and drop 35, 50 pounds without putting a lot of effort into it. And we praised them, oh my God, you're amazing. You lost 30 pounds in 30 days. Somebody else, my sister loses no weight in the first eight weeks. We don't praise her. But yet she changed, ultimately ended up losing 100 pounds. More than most people will ever lose that lost 30 in the first week because now their expectations are off and they think they're gonna keep losing it and then they start sabotaging themselves. So sometimes it's better to go slower as long as you're praising yourself for the progress you're making. So I don't know, pretty cool stuff. Peace, I'm out of here. All right, tic YouTube, we are known though.