 Hey what's up guys, welcome to a new video. So in this one, I want to take you through my four rules for dropshipping success beginner edition. Now the reason it's a beginner edition then is because I speak to a lot of you guys on Instagram, Facebook, within the comments section of these videos. And most people tend to be beginners. And it's great talking to you guys because I get to learn what stages you're at within your journey, the kind of struggles you're having. And that's what gave me the idea for this video then. So I've come up with these four rules then to help you. Now obviously I can't guarantee your success but what I can guarantee is that if you follow these four rules then it will get you closer to success. And with that being said guys, thanks for tuning in. I hope you enjoy it and let's get straight into it. One quick thing then before we get into point number one that I forgot to mention is that I am giving away a free one to one call with me in this video. I do it in every single video. So if you want that chance to win pretty much every single day recently I've been uploading videos. Make sure you hit that subscribe button and to enter the competitions then. It's really easy to do. All you have to do is like the video and leave a comment down below. In terms of the comment it can be whatever you want just comment, e-com, or ask me a question. I always go back to every single person. So whatever it is, completely up to you. And that being said then if you commented on my previous video just make sure you stay tuned to the end of this one where the winner will be announced. Now with that being said let's get straight into point number one. So point number one then is immediate action. Now I know that's a bit cliche but it's 100% true. I talk to a lot of guys on Instagram and girls in the comments section, et cetera. And every day I must speak to somebody who's been researching drop shipping for two, three, four, five, sometimes even six months I think I spoke to someone once and they still haven't pulled the trigger yet. Now I'm quite an analytical person myself and I tend to judge my own decisions based on logic. So I'm all for doing loads of research into something before you properly commit to it but at the end of the day there's gotta be a point in which you pull the trigger. Me personally then when I first found out about drop shipping about three and a half years ago when I watched that first webinar with Tai Lopez and Adrian Morrison within two weeks I was running my first Facebook ad. And at that point I was so excited about drop shipping I didn't really care what anybody had to say. The idea or the prospect of being able to run my own business. I didn't really care about the minor details. I just wanted to get started right away. And that might not necessarily be the best thing to do but in the long run I think it served me well because in those first three months yes they were tough but it doesn't matter how many YouTube videos you watch, how many forums you read. There's certain things that you just can't learn by watching YouTube videos like how to cash flow a business, how to manage your staff, what to do when you order 1200 units from your supplier and only 400 arrive, what to do when you order 2000 units when they're supposed to come made out of nylon but they try and get one over you by sending them in polyester which is a cheaper, thinner, lighter, poorer quality material. And those sorts of things, those bridges that you just have to cross when you come to them you can't learn how to deal with them no matter how many videos you watch on YouTube. And every day that you put off starting your drop shipping business puts you a day behind yourself when you finally do. What I'm trying to say then is it doesn't matter how much research you do into drop shipping you're not going to find the answer to every single question. There's gonna be certain things that you just have to deal with as they happen. So my advice would be and then as long as you've got a basic knowledge of the three principles of what goes into a successful drop shipping business so obviously a good store, a good product and a good Facebook campaign then just get started right away. Don't worry about taxes, don't worry about delivery, don't worry about anything just get started right away because trust me there's what you'll learn in those months of actually running a business will be more valuable than hundreds of hours of videos that you could watch on YouTube. Another argument to add to this point in fact is that I've had people message me before saying somebody's, that people would come to me and they would say that my friend or somebody they've spoken to says that nobody's gonna wait up to two weeks for delivery so drop shipping doesn't work so I don't wanna start my business or the taxes killer drop shipping business so there's no point running one and what I wanna add to that or the way I want to add to that is that don't take advice from somebody who hasn't walked the path that you're about to walk. Now me personally then I will ask somebody for advice, I will watch videos on YouTube, I still do every single day, I'll read forums, et cetera but I won't make my mind up about something unless I've actually tried it myself. So yes, I'll listen to somebody but I won't base my full decision or my full outcome based on what they've told me if that makes sense. I always have to find out myself because at least then I know that if I make a mistake it's because of what I've done not what somebody's told me and the best mistakes in my opinion that you can learn are ones that you have to learn yourself. So to summarize then just be careful about who you take advice from. Don't take advice about drop shipping from somebody who's never ran a drop shipping business. You wouldn't take fitness or gym advice from somebody who is out of shape, somebody who's never been to the gym before in their life. So why would you do the same when it comes to business? Point number two then is putting yourself in the shoes of your buyers. And me myself, I still fall foul of this. Sometimes I'll be scrolling through Aliexpress or unsell the trend or certain product research methods, Thief, Amazon where it is, I'll be looking at products and I'll look at something and sometimes say to myself nobody will buy that but at the end of the day unless my ideal customer is somebody similar has a similar profile to myself then I'm not experienced enough to judge a decision like that. What I'm trying to say to make it simpler is that don't base what your customers will buy off your own decision because certainly from my own experience the only way you truly know is if you actually try and test that product using Facebook ads. Let's give you an example then. I actively sell within the dog niche. Everybody knows that that watches my channel and even today there'll be certain dog products that I'll look at and just say no it's absolutely hideous or it's absolutely pointless nobody would buy that but at the end of the day until I test it I will never know 100%. And to give you an example then of when this happened I'll put screenshot up on the screen now and it was off this pug necklace if I can still find it if it's done at Aliexpress and it was this multicolored kind of like glass looking pug necklace. And I looked at that and just thought it's absolutely awful. Nobody's gonna buy this thing whereas when I actually started to test it people loved it. Pugs is such a passionate little niche within a dog audience because they're such a peculiar and unique dog. People who own pugs don't just choose pugs as random to have as pets they choose them because they like the way they look they like how small and cute they are so they're super passionate about them. To summarize this point then is that don't just because you think nobody would buy it it doesn't mean nobody will it's much better to spend 50 pounds 100 pounds to test that product before you completely write it off because you never know it might be your first winner that ends up making you thousands of pounds. Point number three then and this is patience this is a biggie because this is something that I see almost every single beginner for foul love and it's the fact that they will test one product maybe two maybe three it's rarely I'll speak to somebody who's on their third product and then comes to me to say that they want to quit it's usually after their first product which in my opinion is absolutely ridiculous me personally I think it was five maybe six products that I tested and failed with before I found that one product that I got good results with in fact I did a video on my channel probably last year where going through all the products I tested that were failures some of the products were absolutely awful but it's necessary think of it as like a process there's going to be X amount of products that you have to test before you come to that one that is your first winner that you start to make money with so what I'm trying to say then is that be patient stick with it and at some point something's going to stick you're going to make some money it's going to motivate you to go on test more products scan more products and overall it's just going to be a good experience it's going to be a good journey now as cliche as what I'm about to say sounds the running a drop ship in business and making money and that self achievement feeling it's more so about the journey than it is the destination again it sounds cheesy you've probably seen the quote before on Instagram that success isn't a destination but it's a journey and it's true now I'm going a bit off task here so I want to keep it short to the point and informative and as motivating as possible the idea of these videos are to help you guys out and motivate you to go out there and keep doing what you're doing stay persistent learn new things and ultimately then try to make some money so point number three then to summarize is patience just try and have a bit more patience don't give up be persistent be consistent and just make sure then that as you go through the journey if you test a product and it fails know why it fails so to give you an example then one of the biggest mistakes I ever made when I first started was that when I ran ads for a product that didn't work I would delete the ad sets delete the campaigns and I would lose all the data and what I come to learn was that you should keep all of that data because Facebook is a data game it's all about comparisons it's all about knowing what is good data what's bad data because data is feedback on your ad so if something fails make sure you keep it and then next time you're running an ad for a different product compare the data and if the cost per link click is cheaper then you know you're doing better you know that your audience is responding better therefore it's got more potential so again to summarize then just be patient and make sure that as you go through the process you learn from your mistakes moving on to point number four then guys which is quality again another biggie it's kind of linked in with patience in the fact that people are in a rush so much to make money that they skip corners and at the end of the day their final product their store itself and the actual product they're selling lacks quality their ad lacks quality and at the end of the day if it was that easy then everybody would be making money at this and what separates people from success and failure are the minor details it's the small things that make all the difference trust me if you spend an extra 50 pounds 100 pounds to hire a professional videographer to film that 20 second ad for your product that can make a massive difference if you spend $150 on a paid theme that can make a massive difference and there are all these little things that add up that will completely change the feel and professionalism of your store it will completely change the impression you have on your customers and believe me it can make a massive difference dropshipping is a lot harder than what people make out to be on social media it's the biggest misconception that dropshipping is this easy and fast way to make money that can be the case if you know what you're doing and you have a quality product a quality store, et cetera but as a beginner that's going to be difficult to pull off your very first time so combine this with point number three be patient and don't be thinking I need to make money as fast as possible be thinking I need to make my store as professional as possible I need to find the best products as possible don't rush the process because when you rush the process you'll skip corners you'll lack the quality and it'll be off point for customers there was a famous quote again which I'm going to try and pick off the top of my mind now which is that be in a hurry but don't be in a rush and that applies to quite a lot of things in life and number one of those things is definitely dropshipping another quote I want to share with you this video is getting really cheesy now but I saw it the other day on Instagram it was Warren Buffett doing an interview and he said that the number one thing or the number one key to any business success is to always be thinking how can I improve the experience for the customer and when I heard that it was something that I've never actually thought about myself as stupid as it sounds so rather than think what is a better product or how can I make money faster or do I need to put more money into this or that or whatever it is just be thinking how can I give the customer a better experience and you can do that in multiple ways you can increase the quality of your store and make it more ergonomic you can provide a better quality product that solves say two or three different problems instead of one you can reduce the shipping times there's so many things you can do and every time you increase that experience for your customer then the higher chance and largely heard you have of increase in your customer retention which is key to the longevity of a sustainable and profitable business and with that being said guys that is all four points I really hope you enjoyed them if you did please do me a massive favour and hit that like button just below the video if you're new around here for daily videos pretty much if not five or six videos a week make sure you hit that subscribe button too remember I do give away a one to one call on every single video and that being said then let's jump into my computer and we'll announce the winner of the previous video here we are then on my previous video my Q4 strategy so if you haven't seen it yet head over check it out let me know what you think anyway let's get into announcing the winner of the one to one call then that is why we're here I'm just gonna put the URL in here get the YouTube comments and start the random raffle so these competitions are 100% random by the way and the winner of the previous video then is this person here so thank you very much for your comment hit me up on Instagram and we can get that call arranged and guys if you just wanna if you fed up a try on your luck and you never seem to win you can actually book a call right away there will be a link in the video description below so make sure you check that out and that being said then guys thanks again for tuning in I hope you enjoyed it and I'll see you in the next one