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Uploaded on Oct 30, 2011
(TAMPA) BeverageUnderground.com went on-location to The Castle in Tampa Florida for the official industry launch of Southern Comfort Fiery Pepper and we mixed up the versatile sweet heat of So Co Pepper with the Left Coast Chapter of the USBG (United States Bartender Guild)
The night was also the debut of the So Co 'Pepper Girls' and Larry 'Smokey' Genta sampled new recipes, met up with professional bartenders from the Tampa Bay area and interviewed Tim Columbus of Premier Beverage.
Brown-Forman and Premier Beverage hosted the event on The Castle's Industry Night on Monday October 24 at one of Ybor City's legendary bars. Alan Kahana, who owns The Castle nightclub and other Ybor properties created the concept in 1992, and it remains as one of the most popular Gothic/Industrial Dance Clubs in America.
The USBG and other area bartenders submitted recipes and made So Co Pepper cocktails that guests voted on for a grand prize, all-expenses paid trip to New Orleans the home of the iconic brand Southern Comfort and a trip to nearby Avery Island Louisiana to visit the Tabasco farms and bottling facility.