 Hello everyone, I'm Ferdinando Traversa, I'm the volunteer regional coordinator for Apulia Wikimedia Italia and I'm going to give you a presentation on a boat bike that talked about a very global picture of Wikilow's monuments and Wikilow's contests. I'm going to give some details on what we are doing locally to share some ideas that we found useful and interesting. And so I'm going to talk about ideas for Wikilow's monuments, about how we organize a local contest, in particular the example of my region or what we did in Apulia with partnerships and also what we did in Italy to improve the usability for Wikilow's monuments participants. So I think we all know what Wikilow's monuments is, we have already had a lot of things about that. We have been organizing Wikilow's monuments in Italy since 2012 and since the start I think we have had also local contests. So we have also contests for regions or group of regions in Italy, there are 20 regions and we think, oh okay, figuring out how to use this thing. So we have 12 local contests out of 20 regions, some of them are multi-regional and I'm going to talk in particular about Wikilow's Puglia, which is the contest I have been organizing since 2019. So why do we have local contests? And we don't just have the national Italian contests. I think that there are three main reasons why local contests are a useful thing in Italy. First of all, there are like 20 regions in Italy, each region has its own monuments, there are a lot of monuments in Italy, not all of them were included into Wikilow's monuments for legal reasons basically, because we have no freedom on Paranormal, there are additional rights on the reproduction of monuments, but legislation is changing, so we are adding more and more monuments into Wikilow's monuments competition for Italy. So we have added all the castles last year, now we are adding all the churches for 2023 and we will add all the museums in 2024 and continue to grow the list of monuments. And I think that local contests are very useful to, first of all, promote Wikilow's monuments in a specific region in order to have a more coordinated activity in the local zone, so you can organize, I will show you what we did in Apulia, you can organize local activities to involve the people from the region you are targeting. You can use the local contests to establish local partnerships because if you are a national contest, you will have to find national institutions to partner with, while if you have local contests, you can just partner with what you find in the area you are targeting. Those kind of organizations are smaller, but they have, I think, valuable people that can participate in Wikilow's monuments or promote Wikilow's monuments. And so the final goal, which was my personal goal for Wikilow's Apulia is promoting the local cultural heritage of the area, which can be different from the cultural heritage that you find in other areas of Italy, in other areas of the country. And so what we did, according to these three principles I showed, to organize Wikilow's Apulia. First of all, we found a local photography club in Apulia, so we partnered basically with a photo club in Bari, which is the capital, and which has also links through the national photo club organizations with the other clubs in Apulia. This gave us the opportunity to find and to target a huge group of photographers. They are amateurs, but they are very specialized, they are skilled, and so they can take quality photos to enter in the Wikilow's monuments contest. And we also partnered with the local tourism promotion agency that gave us funding for the local activities and gave us the opportunity to reach a wider public by sharing the news about the contest on the official channels of the region, which have a really wide audience. And we had the opportunity to spread the word by organizing local events. For example, we had a press conference for the local press, other than the things that were done nationwide for spreading the news in the press. We organized photo walks in partnership with the local organization, which could bring their photographers, their public, to our activities in order to have the opportunity to meet skilled photographers with little effort. And we had, for example, 10 photo walks in 10 different towns of Apulia in 2021 and in 2022. We had a local prize ceremony with local authorities and the participation of people from the region of Apulia, while the nationwide ceremony has a different kind of public. And we also had an exhibition with the photos winning from the local contest, so they showed and represented the local heritage. And we had this kind of touring exhibition, which visited 11 towns of Apulia from 2022 to 2023 and was able to promote not only Wikilev's monuments and the local contest to a wider public in Apulia, but it was able to promote also the local heritage, which was represented by the winning images. And so now, this was the approach we had to Wikilev's monuments in Apulia, so with a local kind of approach. And I'd like to show you the results of such an approach. So the number of photos kept growing in the years, while the participants were like 100 for Apulia, but even if Apulia constitutes only the 10% of Italian population, in 2022 the participants from Wikilev's Apulia were the 20% of the Wikilev's monuments' Italian participants. And with such figures, I'd like to show you that when there was no local contest in Apulia, so in 2018, the number of uploads and of participants was very low in the region, notwithstanding the presence of the banners and all the things that are organized nationwide for the contest. While since we started involving the local partners, the photo club, we started doing local promotions. So we used the social networks to promote the contest in local photography groups. We partnered with the photo club with the tourist agency. The figures of uploads and participants in the region grew really steadily and visibly. And we also had some results in terms of quality of the pictures, because I'm really happy to say that photos from Wikilev's Apulia have won the first places in the winners list of Wikilev's monuments' Italy for three consecutive years. So in 2020, we had the first three places, the first three prizes for Wikilev's monuments' Italy. In 2000, this is the image which won Wikilev's Italy in 2020, and it is from Apulia. We won, in 2021, the first two places, and in 2022, we won also the first two places because in 2022, Wikilev's monuments' Italy winners list was split between a general section and a section for castles in particular. We won the first two places for the section of castles and fortifications. Also, I think this shows that partnering with local organizations which are active in the photography sectors and which have already a public of skilled photographers can increase not only the number of the figures of the uploads and of the participants in the region, but does increase also the quality of the content we receive of the uploads for the region. It is showed by a fact that we won for three consecutive years the first places, and I think that partnering with local organizations active in the sector is very important. Now in the second part of the talk, I'd like to showcase what we have done in Italy as well. So this was a very local part, while now I'd like to show what we have done in Italy as well to improve the usability of Wikilev's monuments. So, you know, since 2012, we have had as the only methods to participate in entering the contest, we have had lists on Wikipedia, and they have been the same for 10 years. So since the beginning of Wikilev's monuments in Italy, they have basically not changed. And more and more we received some comments about the low usability of this system. So we started to think how we could improve the usability of the Wikilev's monuments interface for the participants. What we did was starting to take inspiration from what was done in other countries. There was the maps.wikilesmonuments.org, a web app developed by ArtNote, but we couldn't use it for Italy as we needed special, we had a special procedure in place for categories and we had special local needs. So we decided to implement our own system. We created a mobile app which was released in 2020 but became official for entering the contest in 2021, and this is basically the interface of the app. I was the developer for 2021 and 2022, and we got encouraging results. We saw that 12% of uploaded photos came from the app, and the 31% of uploaders used the app for entering the contest. So we decided to do another step towards usability as we also got encouraging results from the users which were actually satisfied with using the app and they were content with the interface and the improvements in usability. And we decided to build a new web application for Wikilev's monuments in Italy which will be available in 2023 to participate not only by mobile, but also by desktop interfaces. And features a map, features a list of monuments, and so we decided to abandon the final list on Wikipedia which won't be any more the main method to enter in the contest. And that's not the only thing we have done for Wikilev's monuments in Italy. We have also started with a team from the Politecnico di Milano, a project to visualize data about the contest. And we think this is really nice because they have studied this fan metaphor. So you see there is this fan which represents the number of monuments participating in the contest and the number of photos uploaded in the contest. I'd like to thank you for having followed this presentation. I don't know, I think we don't have any time for Q&A, but there is going to be the Wikilev's monuments Q&A. I don't know, if you have any questions, we have time for two questions. Okay, if you have any questions, so I discovered that we had time, any ideas, any suggestions. I'm here and I will also be available afterwards, I'm Ferdinando Traversa, or you can just ask any other Italians. Thank you. I see that we have a question. There's no work, he's working. Diego, you saw Pocco Pocco, very quick question, the banner, do you use a local banner? Did you have a local banner for? Yes, yes, we have the banner and I think we'll be having it also in... I mean I took a local banner on Wikipedia. The banner on Wikipedia. We have always said that and... What? National. National, not local banner. Okay, that was a question. National only. Yes, only national. So the local contest focused on actions that could be locally implemented to improve the local participation while the banner stays for the national contest. Thank you.