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Driven to Discover: Bees

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Uploaded on Oct 14, 2011

This ad features star faculty Marla Spivak and BFA grad Ricardo Vazquez. Spivak is working to protect our bee populations with the help of her students.Her team is developing practical methods to protect honey bees from decimation by disease. This year's campaign ads focus on the value and distinctiveness of the student experience at the U. They are an evolution of Driven to Discover and have a more youthful feel, signaling a renewed commitment to the student experience. These spots will begin to air October 16 for two months.

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