 Next question is from Ernie Meyer. What do you think about carnivore or meat-based protein powders? I love them. I think they're great, like other protein powders. I don't know if I've had them. They're not bad. You know it's beef-based protein. Yeah, you know it's good about them. Now, there's always, of course, supplement companies like to do this. They like to compare proteins, which one's better, which one has a better amino acid profile. Okay, here's what the, there's a couple things we need to consider. If your protein intake is high, it kind of doesn't matter. So like, for example, plant protein versus animal protein. Animal protein, far more effective at stimulating muscle growth and recovery. However, if the protein is high enough, it stops, it stops mattering. It really doesn't matter anymore. This is true for all proteins. Now, what's the benefit of meat-based protein powder? There's a lot of people that are, that have digestive issues from, in particular, whey protein or dairy protein. I feel like that's how you would want to kind of assess whether or not, like it's a good fit for you is like how well you receive and digest it. And, you know, in terms of like getting protein from natural sources and from, you know, your diet specifically is always going to, you know, far surpass like getting it from protein powders. But yeah, to be able to, you know, assimilate it and be able to digest it properly would be like a priority. Also, if you like it, I mean, that's one of the reasons why I continually still use whey. It tastes good. Yeah, it tastes good. It's like, if I have like, it's the end of the night, right? You're a big taste guy. I am a big taste guy. It's like, if it's the end of the night and I am a little under on my protein intake and my stomach's growling, I'm watching movies and I want to go down. I'm like, oh, I really want to go get some popcorn right now. I'm like, damn it. I know I should, I should, what I should do is I need more protein. I'm not going to make myself a meal. Okay, I should probably go have a shake. The less I like taking that shake, the less likely I am going to do it in that situation. And the more likely, I'm not going to go have my protein powder that is chalky and flavorless. And even though it's healthier and better for me and the science supports that it's, this is that much better than this protein by 2%. If I don't like it and I'm not going to, and I'm not likely to make that decision in that moment. And I know that that decision is more important to me than the, the splitting hair difference between all the different protein powders. If I don't enjoy it and I don't like it at all. And I'm, and I have a moment like that, which these moments happen quite often in a lifetime. I want something that I'm like, oh yeah, you know what? I'll go make my peanut butter banana way protein shake that I like. I can do that instead of mine. That's happened to me a lot of times, that exact scenario I just paid to you. That's a great way to use it. That's, I think most people should use protein powders rather than relying on them throughout the day. End of day, how much more do I need? And then you, you take it. I remember once as a kid buying, and I never did this again, strawberry flavored protein powder. And they don't really make them that often, right? They don't anymore. It's always chocolate, because it's gross. Yeah. It's never good. I like the, the myoplex one back in the day. Oh, I mean, strawberry milk though. I love strawberry milk. So that's why I like it. Oh my God, I forgot about that. Yeah. Oh, I love it. I think if it made it like that, then I would have been in, but it never tastes like that. No, but yeah, I remember I had it and it was totally disgusting. Here's, okay, here's where protein quality matters. If your protein intake is low. So if you're somebody that doesn't eat your 0.6 grams of protein per pound of body weight or more, now you want to start to pay attention to protein quality. So, and where's this? Well, you say that a lot. Does that mean like, okay, let's say, let's just say my, my number's 200 I need to hit. And I'm at 170 and I'm debating between vegan or meat source or way, then they're all three going to take me up to 200. Is it all equal at that point? Yes. What are you talking about? If you take it and you're still low. Okay. So that's where it matters. If the total is under, because, and again, the studies point to generally about 0.6 grams per pound of body weight. So in other words, same scenario, but I'm at 75 grams a day. It'll take you to 100. And this will only take me to 100. If I'm going to definitely be under on my protein, it does make a difference on which one is more valuable in that case. Yes. So this is, for example, we talked to somebody a while ago who her kidney, she only had one kidney and her nephrologist said you can't eat more than I think 60 grams of protein. In that case, it makes sense. Or let's say you're a vegan or maybe not even a vegan or, you know, somebody who just eats a low protein diet because vegans will always have plant proteins, then it makes a lot of sense. But if your protein intake's high, it honestly doesn't matter. And if your protein intake's high, the number one thing you should focus on is digestibility. How well does this digest? Does it make me feel okay? In that case, it makes the, you know, that's the thing that makes the biggest difference. But if you're hitting your eye protein, it doesn't make it. Supplement companies have done such a good job at promoting bars and shakes. I know people that will, this was really popular in the, you know, bodybuilding community where they'll be at their protein intake and over and they'll still eat bars and shakes on top of that. I'm like, what a waste of money. Like, why would you do that? I know. Yeah. When whey protein became a thing in the supplement space, designer protein was one of the first ones to come out and it was this big thing and oh my God, whey protein, it's so high in glutamine, it's so high in branching amino acids. And it's true, it's one of the highest quality proteins on a gram program basis versus anything else. Other companies had to figure out how to differentiate themselves. So what'd they do? Oh, well we have whey protein isolate. We have predigested whey protein. We have, you know, whey protein hydrolysate or whatever. And oh no, it's fast absorbing. You need protein before bed that's slow absorbing. Casing is the way to do. This is just how they differentiate themselves. But if your protein intake is high, it doesn't matter. It really doesn't make a difference at all. Take the one that works best, excuse me, with your digestion.