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CEO Success Imperatives

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Uploaded on Jun 6, 2008

Excerpt from Forrester's IT Forum 2008. Forrester Research Chairman of the Board and Chief Executive Officer George F. Colony asks what do CEOs have to do to be successful. After speaking with some of the most influential CEOs in the technology industry, George found that none of them focus on technology as a success imperative. That should reinforce the message to CIOs and other IT leaders that they need to move from the language of information technology (IT) to business technology (BT) in portraying the value of technology investment. May 20, 2008 in Las Vegas.

Forrester Research, Inc. (Nasdaq: FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 24 years, Forrester has been making leaders successful every day through its proprietary research, consulting, events, and peer-to-peer executive programs.

Learn more at www.forrester.com

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