 But we've had campaigns before where we plan to do majority ads and then there'll be such a big moment that was that was happening where you have to run with it. It makes sense to now go all influence. We got to take advantage of this off. Right. So basically, if you see something kind of, you know, getting viral ask or some sort, you're like, oh, we can't let this die because it once it's done, it's gone. You can turn off ads and then turn them back on anytime you want and don't do some shit. Exactly. Exactly. You see a meme, you post a video, you're like, oh, this is working. That's usually why I personally like going super heavy on ads in the beginning is it's also a slower spend. So if you happens, like you said, it's easy to just turn that ad off, re-budget that money and jump into what you ought to do versus like influence. Like once you pay for the post, that's it. It's definitely, it's definitely, like you said, it is way bigger of a risk because you can't, the data behind it compared to like ads, I can look at different campaigns I ran, you get an idea of what your cost per conversion is. You're like, okay, if I spend, if I spend 400 bucks, I'm most likely going to get this around that typically, right? So you know, your lows and highs, your medians and things like that. But with, with these influences, you, you kind of have, you have like a idea, but it's, the data is less trackable, I guess. Wow. What's up? It's Brian man, Sean. And if you got value from this video, we got a ton of value to offer you in bramannnetwork.com. It's completely free. The link is in the description if you want to talk with us directly or some of the people in our community in between videos. So you can ask questions specific to you or hop on one of the live sessions that you see on the channel. When we're speaking with other artists, bramannnetwork.com is the place to go hop into our app. It's really dope and you get access to free courses as well, but it might not be free forever. So hurry up and get in there before I change my mind.