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Advertising and promotion as a key to company success

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Uploaded on May 18, 2011

A group of 18 students from Poland came to Italy within the Leonardo da Vinci project ADVERTISING AND PROMOTION AS A KEY TO COMPANY SUCCESS.

During the first week they have participated in a professional seminar about online advertising and they have attended Italian language course.
During the second and the third week, students have done their work placements in several companies working in marketing and communication field.

In addition to work placements, students have carried out cultural and recreative activities. They have visited Pompei, Costiera Amalfitana and Matera.

Video shows some moments of the professional seminar...

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