 Hello everyone. It's an honour to be a part of this year's prestigious Indian digital marketing awards by exchange for media as a juror. I'm excited to go through some of the most creative and path-breaking marketing ideas in the digital space that would be a part of this year's nominations. The power of great advertising cannot be underestimated and it can have transformative effects on brands. With the great success seen in this year's Cannes Festival by Indian brands and agencies, India has become a creative powerhouse in the global marketing and advertising industry. I look forward to seeing this innovating marketing ideas and how they have impacted consumer behaviour. I thank exchange for media for allowing me to be a part of this incredible platform and witness the great work done by brands and agencies. I wish you all the best to the nominees and may the best entry win.