 Welcome back to Tuesday entrepreneurship. You are watching the Y2F4 channel specifically why in the morning Enjoy with me, Joa Muchache. If you want to interact with me, you can do so on specific platforms That is joy underscore Muchache. Karibuni Sana once again And remember if you want to talk to us about any entrepreneurship questions that you have for the guys that you've seen here on set especially from the wonderful interview that has Come from Alex Karanja and as well as Barry Moses, then please do so on Hashtag why in the morning hashtag Tuesday entrepreneurship and go to our social media handles Which are right there at the bottom of the screen shout out to us and ask what you want to ask and ask our guests as well Karibuni Sana right now. I've got a guest who actually deals in a wonderful business. It's called expedition Masai Travels am I right and his name is mr. Pankras Karema. I want him to introduce himself properly especially the areas in which I may have missed Yeah, good morning. You are my name is Pankras Karema the CEO of Expeditions Masai safaris And this morning. I'm very excited to be here so that we can discuss about Travel, yeah, and of course the young young people Entrepreneurship. Yes, so I'm very excited and today we are going to talk so much about how people can be able to travel From as low as 3000 you can from it from as low as 3000 per week Holiday for yourself really we are coming. We are preaching the holiday for one and two that is The gospel that you are preaching out there. You're bringing the holiday to the one and two. Yes. Yes because you gather there before the One and two are not who are not be able to go for They were not able to afford holiday. That's very true. I've come up We have come up with a concept that each and every person in this country can be able to travel That's very true And I'm glad that he actually brought up that you can actually start traveling with this company starting as low as 3000 shillings. I know your ears are perked up. I know this is where you're now starting to get interested And you guys especially the youth come on. I'm not doing mob Maze This is the interview for you as well as learning some skills about entrepreneurship. Shall we jump right in? Yeah, that's what rocket dandy. Ah sasa. I want to get to know you a little bit mr. Karema Then you told me there's a very interesting way in which you started your business And you started as a young young man. You're still a young man And so by the time you started you were quite young Do you mind sharing us a journey of the conception of your business and how it started when you started it and where you were When you started it, especially what was going on around you when you began Yeah, expeditions for say safaris as I tell people it did not start like a business Yeah, it started way back when I was in the university university on europe As I was undertaking my course that is political science and tourism My my passion for traveling was very light then so expeditions never started like a business it used it started like a hobby Yeah, I used we we used to go out there to have fun with people my colleagues right way back from first year in the university so we could Contribute something kiddo kiddo and then carpool Get a matter to go for a hike for instance gong heads there is another one called Aldonia's a book you go there. Yeah, Aldonia's a book is in Thika So we could be able to to to to contribute to kiddo kiddo and go out there So that at least we can be able to do something different From what people used to do in the university. So you get this passion Did not start that when I was in the university. It started way back when I was in high school Because where I went to high school. I went to a high school By the name on truly high school which is way back in our village Which is inside the mountainous forest. Okay. Yeah, so when you are inside the forest Where and you want to sneak like uh, I don't know if you people used to sneak out of school Yes, we did with used to sneak out of school. Yeah, so as you used to sneak out of school and go to do adventure You see Yeah, you you you get that when the school is in the forest Now you can be able to go if you're sneaking out of school You cannot only go for for their adventure. So used to sneak out of school and go for their adventure So when I came here in Nairobi, that is the university of Nairobi, you know, it's very different And of course there was a culture shock because I'm used to living in the forest you get here You are in a big city everything is modern. There is no forest around and you have been used to Go there out there have some adventure, right each and every evening sometimes weekend the whole weekend You are there adventure you come here in Nairobi and things are a bit different So when you tell people like What used to do in high school because you used to talk with My my colleagues what did you use to do in school in? And you get that they used to get very excited when you tell them about their adventure and they could ask Can you organize so that you can go back and Have some adventure. I see but it's quite far because it's all the way to mount kena So it's quite far to arrange from here to there. So we started small more here Around our environment, so we could go there and when we go there take some photos We people could get very excited even the young men that we used to go out with them. They used to get very excited So with the time it got to a point that Now it is becoming serious each and every weekend you are there each and every weekend you are there So we were looking forward for the weekend So when it comes to Friday, you cannot even go out to live or to drink and you know And you know, I want you to maximize on that But but but first before you go and maximize on that There's something important we missed in the introduction that I want you to say That you have been a winner of an award in the last year and then we're going to come back to this particular issue Because I feel it's important for people to really understand Um, how well you've been doing in your particular business. What's the name of the award that you want? So personally, I was voted that is 2018 2019 this year. Um, I was voted as young Entrepreneur of the year Kenya Much respect These are our customers who appreciate the good work that we are doing out there because we have been doing quite some work And making sure that people can be able to travel. Okay. Yeah, and of course we without paying so much money so because of that Customers they voted for for for me as young entrepreneur of the year. That's really amazing 2019 Congratulations, by the way. Thank you so much. Thank you so much as a company. Also, we have Be able to win so many awards What are some of their words from 26? Don't list all of them. I know it can be a whole book Maybe three or four the major the major one. So as a company we in 2016 That that's where I attribute the like the the breaking the the breakthrough It was 2016 because in 2016 we managed to get voted as the the social They were calling the award social media organization of the year So what did that mean? It meant they we used to have some more awards which were called social media So they were they were rewarding the companies which were doing very well Marketing their product out there because social media when it came to Kenya people are using social media for negative things And you can remember even during 20 to seven, you know, social media was used to To spread negativity 2013 as you remember, so in 2016 There were these awards which are awarding companies or individuals who are using social media to impact Rising the society. I'm a people who are doing very well in social media like marketing their product out there So expeditions must I suffer this because at that time we did not have offices our offices were on facebook Wow, so we used to to to market so much on facebook every now and then doing campaigns trending online On twitter facebook So you you really went hard and really focused on marketing and branding marketing and branding Yes, because before you really went on ground. Yes, because that is only what we could afford at that time I see. Yes. So because of that you get that People will of course reward you if you are doing something good We were very young and we we did not even expect that we are going to win Because we are nominated against big brands And not only people that we we used to see on On maybe tv And the mainstream media, you know, and then you are here young person You are told that now you are nominated against them. You don't know even how to campaign. This is the first award We campaigned really hard And we convinced so many people it was a movement online And everybody that we were surprised that when we got to that room everybody knew that we are going to win Oh, wow Even even before the the the awards were one or two ways winning I see that you people you you have been campaigning so aggressively So definitely the wins will come to you. Yeah, and that award by the way, we were nominated for Biz young award Biz young. Yeah biz young which meant that business young So when we went it was in safari park. So we went for the award. Yeah, Jeff is here. He was the emcee Talking about the company Jeff Jeff So you get that these big brands are there big people you have never seen Were you were you nervous? Yes, of course very nervous and we were not expecting to win the award That's the the small award the the biz young award So we get to our award and then the person who came even to read the the person who have won Did not read the expeditions of safaris. They read what was written on the envelope Biz young so he said that the winner of biz young award is biz young And then there is a company that you are competing with Which is called business Kenya So the business can see you Hard like business Kenya. So he went and picked our award And then the people in the room they start no no no no no way So even we are shocked we without knowing what to do and then the people said no Jeff He said no that envelope was not open. Just open down. I see and then here we are expeditions Here you are expeditions of five Wow Masai safaris and and congratulations once again And I think that's a great journey that that shows what you had to go through to get the words that you got But now I want to go back to what we're talking about, which is very important Before we get to know what exactly expedition Masai is all about You said that when you're in university or things going around you that you were not participating in because of the particular vision that you had And once again, like we like to let you guys know and I'm choose entrepreneurship We'd like to let young people Feel a bit encouraged and to let young people know like there are so many parts in this life You can follow it's all about choosing the right one or choosing the one that works for you Yes, and so please tell me a little bit about what was going on around you at that time And why you chose to take a different path that got you here Yeah, you get that when you come to the university there were so many, you know Discussions back in the village like most people who go to the university most times like you don't become What people in there to be in future you get that like People when they come to the university most times they get into bad things you get into drugs you get into University politics like University of Nairobi, you know with the politics and These drugs and everything because it's a university in the city. So myself. I was Looking to be different So I was trying as much as possible to be To be away from these activities because they were happening in school And the only the way you can do when you're young person you have to look for something that you can be able to do Which will keep you focused with your studies and everything because I wanted to graduate first of all And be able to do something with my certificate that is that degree So expeditions must I suffer this was not anywhere in the picture like I was not making like I'm in the university Now I'm making my own company. So you get that it was like because of you running away from these activities The bad influence and everything you want positive lives that is and then you're organizing these Events for people we started as more we were doing hikes around the the city And then with the time you get that these people we reward you if you are trustworthy And that's what I encourage even the young people when people can if people can be able to trust you Of course, whatever you can do that will be successful because people used to contribute something small like 500 They give you so that you can go and organize And you don't give them stories if they have started contributing Monday by saturday already you have organized everything you have contacted the matter to guys because you used to how To go with the matter to you have contacted the matter to guys the place that you are going for the hike And you're not charging them by the way So you you you you have already arranged that and you go and they have fun and you bring them back So because of that the the the world kept splendid around the university that if you want to go somewhere There are some people who organize this, you know, so we could get overwhelmed by so many calls every Sometimes you could not even be able to concentrate because people want to be taken somewhere somewhere somewhere So it it became overwhelming and then There is this friend of mine who is our director right now He's called lorence. I went we went to school with him that is high school So he he he came all the way from where he was because he was in a different university But now he came to the university of Nairobi. So we he was camping here Like people knew that he is also in the university. So we were helping each other So we were using the computer laboratory here in the university of Nairobi to do our business So I could sneak him in like, you know, you know So you get him and do the marketing So you say you broke a few rules Of course because things are hard. Yeah, you get that things are not easy for young people And if you don't fight for it, you you might not get it. So when people see that those perform judge appear Yeah, of course, because you get that you go you must go for what you want And if you you go for it, you get there are some people who will come and help you a vision Very please repeat that again Viewers repeat that is a very important statement. Yeah, you you have to go for what you want Yes, because along the way you get there are some people who will help you get where you want Exactly. But if you just stay like that you're saying that you complain there's no job There is no what I can do you get that you might be disappointed. Yes So because of that you get that when you used to go to the laboratory It was illegal for a stranger to come and get him But these people they see that there is no bad thing that you are doing by the way by the end of the day They are just seeing you on facebook. They don't know what you are doing. So they think okay So you we could just talk with the lab tech guys. You know, this is my friend. He is in a different campus He is just here. So he could just be ready. So with the help of him, we were able to market more online And by the time that we are becoming now a free-fledged company We had already been existing customers from the university of Nairobi that is because we had covered all the campuses So the time that I'm graduating I'm not going any other to look for a job. I did not look for a job Wow, we just now concentrated more and more you already had customers within the university. Yes. Yes. Wow. You guys were hungry Yeah, the hongo was real. Yeah It was because where you come from like where you come from I come back from the village I did not want to go back there like after completing the university because you get that the trend You you come to the university you complete the university And then when you are done you go back to the village and start looking for a job For me, I did not want to go back because I knew once you go back Coming back to Nairobi is very hard and you know opportunities are here in Nairobi. Yes So I encourage the young people to start small. Yes, you can start from what you have take advantage of what you have Even that phone that phone is very powerful. Yeah, take advantage of that phone that you have That that abandon don't only do bad things With those data back you can do something positive And of course when you start doing something positive, there are some people who come And get you there where you want to be every time people see you doing something positive They will come and help you out. Yeah. Yeah, of course they they are they are they are people who will discourage you But they are right people that will take you to your destiny. So you get that So you get that with the time. Yes Now we have these university people and we are doing high because you used to do day trips So you have these people when they are coming for these day trips and we are attracting now even people from outside there Like People as people who are not in the university when they come they start asking We would like to go to mombasa You guys can you organize and then you say yes, we can be able to organize and you don't have an idea So what do you do? You get to google very fast. You google a hotel in mombasa. You call sometimes you used to get crazy rates you get that they are very expensive and then you give a customer but because you are friends So you take but they tell you but improve on your rates because they are a bit expensive Yeah, they are a bit high So we because of that the challenges and everything you you tend to negotiate more and find out How can I be able to do it so that it can be cheaper? Right because the challenges you know the challenges that you face they teach you Yes, that's why you have to do something so that at least you can be able to face that challenge When you face that challenge you can be able to for the solution. That's very sure. Yes So we the time you get that these people They kept coming the people are coming from different couplets The couplets who are coming on board the goes to a person who would go and recommend our company that there is a company That we go to I I used to travel May and we are looking for a team building maybe the those guys they can help and you know This is just your friend So they recommend you go to a board and you have never even presented them there before You're just he'll be and then you present there like I can you be able to manage whatever you want you tell them Yes, and then because That opportunity when you get that opportunity you have to do it like there is not more So when we go out there we used to do like It is our last time that we are doing it like it's your only job Yes, so guys could like you're not sure whether you're going to get another one Yes, so the guys who could be very excited from the couplets and they tell us when you go back to the office Tell your bosses that you are very excited I see and I'm glad you have given us that history But but now that we've talking about the backbone and the history of how expedition masai came along now We need to come to itself in this present time and right now. We've got your instagram and your social media opened up And I'd like for us to look through it and then to talk as we're going through it And as they bring it up, I'll just ask a quick question, you know Now bring it to the present What are some of the things that you can say was was the time that you felt wow this I don't know if I can go with this anymore. Yeah Sometimes you get that in the business is not easy like Some challenges is of course is with the human resource You get that you get some people on board Like you do the interview you want these people you think that you share the vision And then they come on board when they come on board and then you think you get that they they are not even Following what you want or your vision. They are they they are trying to do their own thing Sometimes it becomes hard and you you feel like you cannot continue So there is a very big challenge with the the the human resource, of course I see and and and as they're bringing up your instagram page You said something that i'm sure a lot of our viewers are very interested in as they bring up the page You said that you know, you can they're they're You even cater to monanche when it comes to travels and holidays because you said there was a point where the common Monanche couldn't even go on holiday holiday was for something for Those people could afford but now there are ways in which you're providing holidays for people and every single income setup Is that right? Yes, can you talk a little bit more about that as they look into your social media handle? Yes, but uh, we were able to do that because we identified a gap when we came to the market We we saw that the only people who are able to travel are the people we Man like those people in the society and you get that traveling is universal each and every person even a young child Would like to travel but needs Yes Yeah, but he needs to travel because there's an experience you learn Of course even the exposure you get even the young people like even if you're in school You have to tell so that at least you can get to know what how things are done Other areas so because of that we saw that the the big challenge was the money of course you get that holidays are not cheap you get that For instance to pay for a package to a place like Mombasa An average cost is around 18,000 per person. Yes. Yeah, you are two of you because most Most times people travel to either with your sister A friend better half Yes, you get that people mostly they travel two of them. So 18,000 times two that is 36,000 And maybe the person who is footing is only one the person one person will pay if you come and tell that person to pay that 6,000 Upfront so that they can be able to go for that holiday. It becomes a challenge and you know, of course We have so many things that we are dealing with here in our country So holiday becomes not a priority at that time So what we introduced because we want each and every person to travel that is holiday come on and we introduce holiday come on Yes, we introduce something that we call commit to dog or to dog payment plan Yes, commit commit to dog or to dog. Ah, it's even a car package. Yeah. Yeah. It's a car package for for 190 So this commit to dog or to dog payment plan Yes, it's whereby you can start paying for your holiday today And you'd like to take your holiday in 2020 not even this year So everything that that's where I was staying you can start paying as as retail as 3000 So you can you can pay today 3000 and you want to pay that six in total That is so you will start by paying today 3000 And then after maybe one month another 3000 so it becomes easy to manage So we don't want people to go and take a loan so that you can go for a holiday You can be able to start planning now and take your holiday in future Okay, commit commit kiddo go kiddo go and then slowly by slowly they find. Oh my goodness. I have 36 000 I can take my my crush. Yes. Yes. Yes So you get and it becomes easier because you have we have our pay bill number When you express interest that you'd like to go for a safari We talk we agree these amount of money that you're supposed to pay and these are pay bill number and every time that you you pay You email The the the confirmation message or you send the confirmation message to the to a consultant who is dealing with you So that your your your money is accumulated. So it's like you're saving And then when it comes to that time you don't have any stress And of course with the time now we have be able to expand. Yes We we have branches here in Nairobi and Mombasa. Your branches are here and in Mombasa. Yes So two main offices. Yes. Yes. You get that people in Mombasa. They can be able to tell from Mombasa to here in country and Nairobi, of course, and The people who are in in Nairobi that we can be able to coordinate their safari in Mombasa very well And of course international like we do Dubai We do America United States You you you get that Now it becomes very easy when we have presence in Mombasa Because there are so many people who are coming from Mombasa and they want to travel They want to go and experience what we are feeling around the world What are some of the places you're interested in expanding to? In future. Yeah, we want to have an office in Dubai, of course Because we have so many people who go to Dubai. So we would like to have an office there so that Planning and everything down there is very easy. So we will have a branch there in Dubai And of course Europe and the United States. What about game reserves? Game reserves like the ones that we have here in country. Yes Because I'm thinking Mombasa has the beaches in Nairobi. We have a nice beautiful city and our nice national park But but people love and my god the wilderness migration is on Right now we we we taking people to man by the way Do you know that you can be able to go to Masaimara for a for only 13,500 for three days everything And watch the wilderness migration. Yes, it's happening. Which people are flying from everywhere to come and say I know for just look at us like why would I want to look at wilderness migrating? But people are flying from everywhere to watch this stuff. Yes. Yeah You get that now we have so many people who are coming from so various parts of the world to come and witness the wildest migration And you being here in the country is very easy for you because you don't have to pay like they are paying They are paying so much man. You get so that they can get there. So for for molenshi It's only 13,500 which they can even be able to pay per person Yeah, and you know this will be this migration will be happening this month September and October so we have like three months and say in October You might bump into some celebrities by the way Yeah, so you guys I don't know if we're going to be able to see your social media handles But but as we continue to talk maybe they shall pop it up at the very end at the very end of the interview Maybe in closing and wrapping up, you know There's a lot of things you have brought up in here. You brought up your failures You've brought up some of the things you have land along the way You've brought up packages in which you're catering to people who are not able to afford certain things You've also brought up things to do with The different decisions in life that you one can make that can really change your life It's just a matter of one decision away And I think that's absolutely brilliant and fabulous And as we're winding up is there maybe something you can guide or use in because right now there's a lot of How can I say misplaced priorities? A lot of priorities are just like people in university think university is time to party Yes, university you should have fun and even after university you should have fun But there's a balance man. There's a balance needed You always have to always do the positive things first and do these other things later on What would you like to say about that as a businessman who has won our words? Who is a CEO? What would you say? What's what what's your expert advice? So I encourage young people to look at what they can be able to do and start small of course because you get that Young people that we are not that patient I want to start a business right now And get profited right now and drive a ranger over tomorrow Yes So that is not possible that cannot happen in a movie and that is something that is very wrong with society I don't know when young people will get it For you to be able to to To break through or to get what you want like you look at even these people that we had in my post They have been there For some time for you to be able to make it in business give it five years That time you can be able to see a minimum by the way Yeah, a minimum of five years so it's not easy And of course a business is not a work People think that entrepreneurship is the way to go because there is money and everything there is a lot of stress by the way And you are managing people you are managing resources And they you get you feel sometimes it it gets sometimes you feel like there is nobody who cares for you They only care for themselves for themselves. Yes, the people that you you are working with the suppliers The employees and everyone but you have to provide for them because you become like a father You become like a parent and you have to take care of each and every person so you start small With whatever you have you can start as small as Anything start but start today because now that you you get that you say you have very good ideas by the people have Very good ideas And there are so many companies that are they get registered every day In the register of company you you get that people register so many companies by per day But these companies when they they they are registered they don't They don't proceed beyond registration because of one thing you People go there you want to start something you have a very good idea And then you don't know how to start because you think that you need UG capital and then you go to these banks and these people The sometimes you can get complication if you are startup There's no one who work with a startup because they're asking for a cash flow Give us cash flow for a period of six months minimum so that we can see if you qualify for any finance