Prove it! Busting the Myth on Social Media ROI with Aimen Barma and Gretchen Fox





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Published on Oct 30, 2016

If you have any doubt that social media is an absolute goldmine, this talk should change your mind. Learn how social media can generate revenue and why proving social media ROI is key to growing your brand, your business and your role.

In this "Fireside Chat" at WITI Summit 2016, Aimen Barma, CMO and Head of Product of YouCaring.com and Gretchen Fox, co-founder of [made to order] agency share insights into strategy, process and results of our success stories from the frontline driving traffic, leads and revenue from social media including:

- How to use social media to drive business impact
- What to measure
- How to measure
- Dealing with tracking difficulties
- Reporting for wins
- Q&A


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