 Mike McDaniel, if you could sort of explain what is it about him that's allowed him to be so successful with this team and why, what guys are buying into him? He's so quirky and he's so different and it's so fun, isn't it? I mean, he's like nothing we've ever seen before from a head coach and obviously we heard when he got hired that he was brilliant and innovative and creative and savant. And what we've seen is that, yeah he is all those things but he's also got this really cool swag about him and he dresses really well and he walks into a room and like is really confident and he makes you laugh and I think the players have just really been refreshed by it and it's been something that has been really enjoyable to see. I think Mike McDaniel has just been a blast to cover and we're seeing kind of how it's working and how he's really designed an offense that fits to his skill set. I don't know if you coined this or you just told my producer this but quirky swag was what I have in my notes too. So quirky swag that you, Brian or is that the Ruthie? I just, I think that's the way you need to go with that quirky swag for the win.