 Hi guys, how you doing? This is Rich from Rich TV Live and there's some breaking news from Pure Extracts. We brought you this pic when it did its brand new IPO. We interviewed the CEO and they've been a huge success already up since its IPO day. When it opened up around 45 cents, it's been as high as 64 cents and currently trading at 60 cents. Well, they had some news today and this is right off their website. Pure Extracts website looks like this. Go to pureextractscorp.com and then just simply go to news and there's the news that just broke today. Happy Thanksgiving to everybody in America today. Hope you're all having a fantastic day. Here's the news from Pure Extracts. Pure Extracts advances plans for the processing of functional mushroom formulations. Been a big fan of psychedelics and Pure Extracts is in the psychedelic space. Some other psychedelic stocks that have done quite well recently is Mind Medicine and Numie. So this is the news on Pure Extracts Technologies Corp. Symbol in Canada on the Canadian Securities Exchange is PUL. Symbol in Frankfurt, Germany. A2OJAJ. So Pure Extracts, a plant-based extraction company focused on cannabis, hemp, and the rapidly emerging functional mushroom sectors is pleased to provide an update and overview regarding its expansion into the functional mushroom wellness sector. With interest in functional and medicinal mushrooms climbing sharply, particularly regarding medicinal opportunities, the outlook appears promising for the sector. Pure Extracts has noted recent announcements showing increased institutional interest in the field of psychedelics in general, and with a focus on promising mushroom varieties such as psilocybin specifically. As a study candidate, psilocybin is being looked at for treatment options including depression, anxiety, PTSD, bipolar disorder, Alzheimer's disease, and addiction. With interest in food and the drug administration, US FDA status on the use of psychedelics appears to be evolving, subsequent to breakthrough therapy status for treatment-resistant depression in 2020, which appears poised to receive approvals in 2021. Other reports also indicate that the global market for functional mushrooms is forecasted to reach 34.3 billion USD by 2024 and continues growing at a respectable CAGR of 8%. As a result of the encouraging and growing interest in the sector, Pure Extracts has commenced the expansion of its business model to include mushroom formulations through the use of extraction processes that have proven compatible with its existing infrastructure. Now this news is also on TMX money. This is Pure Extracts, so it looks like here. And there's the news. The symbol in Frankfurt, Germany is A2QJAJ, and the symbol in Canada is PULL. So you can find this news. It is everywhere. It is literally everywhere right now. So as a result of the encouraging and growing interest in the sector, Pure Extracts has commenced the expansion of its business model to include mushroom formulations through the use of extraction processes that have proven compatible with its existing infrastructure. The company is working closely with its scientific advisor, Dr. Alexander McGregor, the founder of the Toronto Institute of Pharmaceutical Technology to develop high bioavailable products and novel delivery methodologies including pills, capsules and edibles. The company believes that there exists a significant opportunity for it to become an important extraction partner for the commercialization of new functional mushroom products designed with purity and consistency in mind. In that regard, Pure Extracts has signed a letter of intent, LOI, with one of Canada's leading functional mushroom wellness brands to co-develop CBD enhanced mushroom products. Wow. Looking further ahead, Pure Extracts aims to eventually enter the growing field of psychedelic mushroom processing as an additional aspect of its diverse extraction market penetration strategy. In the interim, three functional products such as Lion's Mane, Turkey Tail and Rishi are being created under the Pure Mushrooms brand. In herbal medicine, these products are thought to boost memory, support the immune system, or reduce stress. Pure Mushrooms products are projected for availability by the end of Q1 2021. So we're talking about four months via direct to consumer sales utilizing the company's capital efficient e-commerce web portal. The implementation of these products will validate the company's processes and capabilities and prepare it as additional strains become available. Company CEO Ben Nikolovsky notes, our brand is an aspirational extension of our location in the mountains of British Columbia. As such, we are 100% focused on high quality ingredients, formulations and processes in all of our efforts. Moving into the field of mushrooms extraction is an obvious and exciting opportunity to leverage our advanced technology and proven capabilities. We look forward to launching our functional product commercially within the next few months and can help with see the similarities to the cannabis sector regarding the pathways to both medical and recreational legalization. I believe our ability to immediately begin working in this burgeoning sector will begin immense value for our business, our stakeholders, partners and shareholders alike, and they've been very good to shareholders thus far about pure extracts. Like I said, PULL in Canada and A2QJAJ in Frankfurt, Germany. The company features an all new state of the art processing facility located just 20 minutes north of world famous Whistler British Columbia. The bespoke facility has been constructed in European Union GMP standards aiming towards export sales of products and formulations, including those currently restricted in Canada into European jurisdictions where they're legally available. On September 25, 2020 pure extracts was granted its standard processing license by Health Canada under the Cannabis Act and the company's stock began trading on the Canadian securities exchange on November 5, 2020, at around 40, you know, 40 cents, 45 cents. And like I said, it trades today, much higher at 60 cents. And I think with news like this, there's a very good likelihood we could see it go higher. I love to know your opinion on this. I'm a big fan of pure extracts, just reading all the news. And if I go through their website, you guys can go to their website. It is pureextractscorp.com. You can learn about them learn about their business model. And the thing that finds that I find very interesting about them is that they are 100% cannabis extraction oil, but they are also in the psychedelic space. So they're in two of the hottest sectors in the world right now. And what looks like a Biden presidency in America will be very bullish for cannabis, and it has been thus far. And this is a company that will be able to benefit from both the growing cannabis sector and the psychedelic sector which is also gaining steam in America as well. So you can download their investors presentation. All of this is available on their website at pureextractscorp.com. Now, if you liked this video, please smash the like button, comment down below, share the video everywhere. And I'd love to know your opinion. If you haven't subscribed, please subscribe for more updates. So every time we have any updates on any of the news that we are following any breaking news, any big information that is happening, you can learn about it in real time. Here it is our business model, our unique business model is founded on three pillars, extraction formulation and brand development. So this is a company that like I said, pretty much brand new, not even a month old, just getting started in two of the hottest sectors in the world. And I'd love to know what you guys think. Now, when you're doing research in companies, you always want to get to know everything about them. So what I like to do is I like to find out their share structure. It's extremely important to me. So if we just pull up poll on TMX money, we're going to see real quickly their share structure and this is another part of the company that I find very appealing is their tight share structure. And not only the brand new and in two very hot sectors, we're talking about a baby market cap of only 42 million. I think there's a very good chance that we're going to see this go to at least 100 million market cap, which means we still have room for this stock to double in my opinion. And the shares listed 70 million shares is a very tight share structure. So very big fan of poll, put them on your radar this morning, put them on your watch list. They've got news, love to know what you think about this news from pure extracts. Thank you for watching. If you're not winning, you're not watching, we bring in the winners and we bring them to you first pure extracts poll. Here's the news once again on their website pure extracts advances plans for the processing of functional mushroom formulations. I think this is big news. Keep them on your radar today. I wouldn't be surprised to see them go up on this news. If anything big or any other big breaking news, I'll let you know. Thanks for watching. This is rich from rich to be live with pure extracts PULL in Canada a to QJ AJ in Frankfurt, Germany. Have a nice day. We'll talk to you soon.