 And I think part of it for me, the attraction has always been the community aspect. I love seeing the fact that our players are friends with the fans in a completely different way to you see at that top level, because there's an accessibility to to the stadium. And I like that growth because that's not how American sport from the outside, it's all flashy NBA, NFL, where you're not even sure what the some of the players look like because they were college games with 100,000 people watching. It's not that community in a way. And I think we're building that in a different way.