 From Hell's Kitchen in New York City, it's theCUBE on the ground at Serverless Con. Brought to you by SiliconANGLE Media. Hi, I'm Stu Miniman here with theCUBE at Serverless Conference in New York City, Hell's Kitchen. Happy to have with me first time guests in the program, Sam Cronenberg, we had your brother on the program at the AWS Summit, not far from here, the Javits Center in New York City. But you're also one of the co-founders of the two brothers for A Cloud Guru. Thanks so much for joining me and thank you for allowing us to come get some phenomenal content here. Yeah, no problem, thank you for coming for the conference today. All right, so Sam, take me back. We talked to your brother a little bit about, it was an industry story, he said, actually I got turned down for a job from Amazon and ended up creating a training company, but you built this. And you built it on Serverless. Walk us through a little bit, the thought process, the timing, and you earned a little bit ahead of your time on that. Yeah, it was mid-2015, it was a strange time. We decided we wanted to build this school, this online learning platform, but the challenge we had is that we didn't have a lot of time, we both had families, kids and mortgages, financial commitments, so basically I had four weeks. I had four weeks of leave owing to me from my employer at the time. My wife and I had been planning this big family holiday with the kids for years and we were about to take it. And I remember having this phone call with Ryan and we were talking about how there's people taking his online courses and they're really liking them. And we thought, what if we could build this school to teach people cloud computing? And we just, it was such a buzz and we just thought there's something in this. But the challenge was the timing and I remember my wife turned to me and she said, look, you've got to do it. We'll cancel the holiday, take the four weeks and give it a try. And so that's what we did. We actually flew down to live with Aaron in main laws and help look after the kids and I locked myself in a bedroom for four weeks and tried to build an online school. And that was, there wasn't this, there was no epiphany to go serverless. There was no grand plan. It was, we had a constraint which was time. I had no time to build this thing. And so ended up using some of the latest technologies like AWS Lambda, API Gateway, whole bunch of serverless technologies because I saw that they would help me build this faster. And I could get something to market in the four weeks that I had. I actually spent the first couple of days trying to skin and configure Moodle, the learning management system and I tore my hair out. And yeah, ended up just putting this thing together with serverless technologies, but yeah. Ryan just walked by and there it is, a llama unicorn with a cat or something like that. I'm going to put it in the background. In the background video, Sam, what's your brother doing here? He's always, he's always trying to troll me. So talk to us, one of the things, maturation, kind of the speed of change in the industry for new technologies is just so fast these days. Take us through from those early days to serverless today, what's your experience been, what do you say to people that look at this technology? I think it's a lot easier to get into now than it was two years ago. The ecosystem has grown around it. The core technologies are pretty much the same as they were two years ago, function as a service, execute functions in the cloud, very similar. But the tooling around it, the ecosystem around it has grown, there's great deployment tools, orchestration systems that have come along. So it's a lot easier to just get in now. And early on when we started, we had to roll a lot of things ourselves, which took a lot of time. And that's what you're trying to stop is losing time. Yeah, so there's that. And the community has really grown. There's a lot of support in the community now. So if you had to do it all over, you could have done it in the weekend, rather than the four weeks and build that? Yeah, I mean, what? But that's the interesting thing, I think, about what happened to us is that we would not exist. Our business would not exist if it wasn't for serverless technologies, because we could not have built that school. And it's not like it was the most amazing school when we launched it, but it was enough. It was just enough to get people using it, to get to market, and to start to build a business around it. All right, talk to me about this event. So the FIS serverless comp, not unheard of a company that does training to get involved with physical events, because you bring them together. But what's the thought process? Talk to us a little bit about that journey and this event itself. Yeah, I mean, a lot of this is organic for us. You know, we built, it was early last year, you know, we're part of the serverless community, there's a lot of pioneering going on here, a lot of people facing the same challenges. And we thought, well, there's no event to bring all of these people together. You know, and there's a lot of very fast pace of change here, a lot of rapid ideation and new technologies, let's bring everyone together and see what we can do. And that's what we did with serverless comp. We decided to, we literally, we've never run a conference before. We just hired a warehouse in Brooklyn, a bunch of Australians and British guys coming over and we just invited a bunch of people on Twitter and 250 people turned out to the first one. And it just got bigger and bigger from there. So this is actually the fifth serverless comp now. Well, it's a hot week again, so we appreciate that the air conditioning works at this one. Yes, we have air conditioning at this place. 460 people here, you brought in some great speakers. We had a number of them on our program this week. Yeah, speak to us, I mean, you've got sponsors here, you've got good speakers, you know, give some of the highlights. Ah, we've got, you know, all of the main cloud vendors are here, you know, Google, IBM, Microsoft, Amazon, and it's actually the product teams who build this stuff. That's what I love about this event. It's actually the people who build it. It's vendor neutral, it's really cool. You get great thought leaders from the community. Simon Waterley was a highlight this morning, his talk on value chain mapping and strategy was really interesting. Randall Hunt from AWS, XSpaceX, talking about the continuous integration process when building rockets at SpaceX was absolutely fascinating. And what bugs in production mean when you're building a rocket, it means the rocket blows up. So really interesting, a big variety of talks from, you know, those tooling providers, companies like us who are just building on serverless and serverless tooling companies and vendors, really fascinating. All right, Sam, what should we be looking for in the future from serverless and from a Kalei Guru? We're going to be doing a whole lot more serverless content. A lot, you're going to see a lot of really interesting new content through our site, a lot of teaching on serverless, we're going to be doing more serverless conferences. You'll see a lot from us with not just us, but from the wider community who come to the conference and who we know well, a lot of the experts, we're going to be doing a lot of work with those people. All right, well, Sam Cronenberg, really appreciate you joining us. Appreciate the media sponsorship to allow theCUBE to come get some great content and share it with our communities. Hope to see you at many more events in the future. Thanks so much. Sam Cronenberg, I'm Stu Miniman. Thank you for watching theCUBE.