 Good morning everyone. I'm Elder以上 officer of The Nautical archeology Society, also known as The NAS and this is R6ne Richardson who is the editor of our journal The International Journal of nautical archeology which was a bit of a mouthful so we'll call it The High J&A. We are here to share our experiences of communicating with now many better valuable audiences using new media. Decade to…four decades ago The Nautical archeology y Fath uneddydd ymarferol, y byddwn olwp, y cyllin angen i'r ymdegwyd yn ymgyrch ardal unrhywgol yn gymgyrch. Felly mae'r Gymru yn caelch hynny bryd o ddweud beth o dystiol ar fynd i ddweud gwled yn llwyffyr bod yn credu y maen nhw'r ac yn cydwyddiadau cyllin o fath, o ddweud o ddweud o ddweud yn ddweud yn cyllin i'r fanol inclynyd i'r bydd yng ngygwaith, cyffredu sy'n mynd i ymweld cyffredu yr uner sy'n unedig a leidiool, rydyn ni debyg yn unedig i ddweud â'r ffordd, mae'r ffocor hefyd nid yw sy'n gweld eu ddechrau i'w ddechrau. Fy oedd y mynd i gŵr yn rhoi'r brydgedd i fynd o thymau hyn sy'n ddod o ffocorau. So, dissemination, getting the research out through, we have three formal means of publication, a digital news feed, a monograph series published by the PAR, and an international peer reviewed, beautiful journal, available in turn in the half thousand, institutional libraries that has about 60,000 downloads a year. Education, teaching the methods and theories, both to professional archaeologists and educational, general public is interesting, and let's move hands on courses and through a peer learning platform, and advocacy, making sure that the voices of maritime archaeologists are heard at all levels. For the outline of what we do, we want to share a few examples of plain sailing and feeding hazards that we've encountered along the way. So, dangers of going digital. So the first question for somebody publication is, is the digital archaeo sufficiently stable, would it have longevity? Which update is the published version? These are questions we've been dealing with already for the past 20 or 30 years, and I now put, I think now we're able to produce a stable digital archive, but there's still a great deal of mistrust and hesitancy in going entirely digital and ditching the paper. And this has been shown by the NAS newsletter, and it's had a very slow and arduous move from a paper edition that was posted out to its members to a PDF that they could download, but they didn't bother. And finding it to a digital archive, which we think is going to be better. So, as we've explained, our audiences are very diverse, and in terms of archaeological education, in terms of location and age, and while many of our underwater archaeologists have been earlier doctors of new technologies, others are normal doctors. So, we need to be aware that reliance of some of the unbomber technology on digital publications, communications, could create or reinforce divisions. We don't want to leave any more behind. That is, we need to be aware that although digital publishing allows access to a much wider public, there are still parts of it to exclude 53% on the internet, I think we said. Still leaves us only 7.1. Of course, the widest readership is reached through open access publishing. One IJNA open access article has been downloaded more than 12,500 times. 107 new outlets picked it up for a chat a little bit. But open access engenders a transfer of cost from reader to author. And some small projects or avocational authors, the ones that we try and encourage to publish their work and their research, they should be excluded. So, that's something we're trying to serve and have a game. That's why we put together lots of free publishers, like the ones you've got going to cover this morning. And we also have real-world open access fees, while that's a tiny thing, but it's one thing we can do. Our next question to Pondig is, can 3D virtual and e-learning really replace reality? So, we embrace all that new media and technology has to offer. It's not only to improve our ability to record underwater archaeology, but also to help us share our maritime heritage resource, which is clearly inaccessible in its underwater environment, but is intrinsically interesting to a broad population. So, no matter where people are in the world, they're going to be interested in underwater archaeology. This is why virtual dive trails and e-learning are such useful platforms. So, virtual dive trails are a popular way to interactuate information about a requisite and make it easily accessible and digestible to Pondig. So, the NASA created dive trails. The NASA created dive trails for two protected wrecks on the south coast of the UK. Before the launch of the virtual dive trails, it was only possible for qualified divers to visit these wrecks on a few days of the year. Now the virtual dive trails allow people unprecedented access to the wrecks, no matter where they are in the world, whether they can die or not, and no matter the weather, which is a problem in the UK. So, this is a hole in fire submarine. It's a wreck that's fairly accessible in 30 metres of water. The 3D model of the site is an accurate representation of the wreck that's being created through photogrammetry, and then the virtual reality platform announced the text, photos, videos to augment the site along with different views of the wreck such as the plans that you've seen and so on. The next one is the Norman's Bay wreck. The Norman's Bay wreck consists of 51 cannons tested on the seabed. It's at a much shovel of depth, but with much more varied visibility sometimes you don't even know if it's there or not. For this reason, the virtual dive trail has often been used by divers to clarify what they really feel on a bad visibility dive, and it's nice that they can say, ah, so that's what it would look like. The interpretation of this wreck site shows how it is still very important that the physical and virtual goals to work together if visibility in the UK is not allowed for it. So, visitors, divers in the wreck appreciate the physical dive trail as well, which has been put on the site. So, there's a physical dive trail on the site. You can see there's yellow markers on the seabed guidelines, which are very useful in bad visibility. So, divers can feel and see what they're on the seabed, but also have a virtual experience on it. So, this enhances their diving experience and allows them a greater understanding of the site. While virtual dive trails provide more in-depth experience of underwater sites, e-learning takes it one step further. This platform allows people from all around the world to gain a detailed understanding of maritime archaeology as a discipline and to learn from international scholars that they wouldn't have access to normally. It's its own advertising medium and attracts new audiences to learn about maritime archaeology. It's also allowed for more vision-based tuition when it comes to practical courses because you already don't want to be online. So far, we've had 258 people in 31 countries, some which are very, very landlocked, but obviously they're still interested in maritime archaeology. And we're in the process of translating our courses into several languages and making them appropriate to local traditions and countries. The other online learning platforms that we have found successful are live videos to share experience of tutors from and around the world and being part of MOOCs. We've linked to free virtual versions of the IJNA, which has definitely boosted our downloads. So, while virtual dive trails and e-learning increase public access to maritime archaeology, there's still no replacement for the real thing, which is why our protected wreck dive days are still our most popular activity. We wanted to talk about social media. We use social media a lot. We use it to promote newly published articles, to advertise courses, to highlight projects, and to initiate discussions. For example, we took part in the Ask In Archaeologist Twitter data recently. Quite fun. Social media is inclusive. You don't have to be a member to follow and it allows frequent and regular updates in the builds of the community that several people are talking about. But, aren't we creatures that converted only? Are we just sending offerings to each other? Do we ever get out of the fish pond? And how can we use social media more strategically? I'm going to ask you to invite more people into our underwater world.