 It was so fun to get up there and just let it all out. Man, all this has been bottling up in me for over a year now and it felt so good to get on stage and just let it all out. What's up everybody? Ricky Caruth here. Welcome back to my channel. So today I want to give you, I want to hand to you on a silver platter, the greatest, and I mean the greatest hack in the history of the real estate industry for agents. Now I'm not kidding here. This is by far the most productive, cost-efficient, effective, scalable activity that has ever been created. I'm going to stand by this. If you've been floundering around chasing every little shiny penny, buying every program, buying every lead, you don't know exactly which way to go here, so many different avenues. Let me simplify this and break it all the way down for you to the most simplest form and hand it to you so that you can go out there and build your business in a very simple way. I keep using the word simple because that's the only word that really comes to mind here. A very simple way that you can scale your business, build your personal brand and really get to the places that you're trying to go. Everybody knows that the market is super tight when it comes to inventory, not as many listings as there was a couple years ago, harder to get listings, but guys quit using this as an excuse. It doesn't matter about inventory, supply to man, how many offers you have to put in per buyer, all that stuff does not matter. Why are we making things matter that don't matter? I don't know, I can't figure it out, but today I want to try to solve all of your problems in this one video. Now, before I get started, I want to let you know that in about 30 days, I'm going to drop my very first NFT project, non-fungible token. If you don't know what that is, basically it's like a digital baseball card to a certain extent, but there's a lot more to it. I've been working on this for a couple months and I have to say this is the most excited I've been in a long time because it's really going to help a lot of you. You guys know I'm all about what's going to help you. If you want to take advantage of this, when it drops, I want you to be ready. What do you have to do to be ready? You have to have a digital wallet in place with cryptocurrency in it, Ethereum. The cryptocurrency, Ethereum. You need a digital wallet. I'm going to link an article below that will take you step by step through a simple process to create your digital wallet. Then you're going to go to a place like Coinbase to buy the Ethereum. Then you're going to transfer it from Coinbase to your digital wallet. Boom! It's simple as that. I would have one and a half to two Ethereum's ready on deck whenever I drop this. Once you have that in place, you're going to be good to go. If you haven't figured it out by now, cryptocurrency is the way of the future. It's going to become more and more and more widely used. If you're not in this space already with the digital wallet, with a little cryptocurrency in there, you might as well start right now. My favorite digital wallet is MetaMask. That's metamask.io if you want to download that. When you do buy an NFT, you have to have a digital wallet and it has to be on your laptop or on an actual computer, not mobile. It's as simple as that. Let me know if you have any questions whatsoever. I'll be glad to answer and again, looking really forward to this. Okay. Let's start the video. Last week, I go to Miami and do the very first event of the Zero to Diamond Tour. I can't tell you how excited I was to go down there and to get on stage finally after well over a year. The last one I did was March 5th of last year in Houston. That was also a really incredible event, but this one was to kick off my own tour and the energy was legit. It was so fun to get up there and just let it all out. Man, all this has been bottling up in me for over a year now and it felt so good to get on stage and just let it all out. We streamed it live right here on YouTube, so if you didn't see, you can go back and watch that. But in a couple of weeks, I'm going to be in Salt Lake City, so that's the next stop for the tour. Then I'm going to Nashville. I'm going to Charleston. I'm going to speak at the Association of Realtors for Florida and Orlando and also Dallas is on the books. I'm going to put that also in the description for you guys to get free tickets or you can go to zero to diamond.com backslash events. All my events are free for agents, so I look forward to finally meeting you guys there. But the reason that I brought all that up was to tell you this, while I was in Miami and I was on stage, I literally, 800 people in the crowd, 800 real estate agents, I literally asked the entire audience for someone to give me anything better than this real estate hack. The reason that I say that it's a hack is because of this right here. It's the definition of a hack. If you think about all the activities to grow your business, just think about all the initial activities to grow your business. You can buy leads, zillowrealtor.com, you can do open houses, direct mail, cold calling, for sale owners, expires, circle prospecting, networking, sphere of influence. All the door knocking, all the different avenues to build your business and get leads and come in contact with people. All those activities, out of all those activities, I asked the entire audience, name one single strategy that's better than this right here. I'm going to tell you the strategy and then I'm going to tell you why it's a hack. The strategy is simply this. Why can't we, instead of doing all those activities that all come back to the same exact place, which is just talking to a human in our market, why don't we to be the most efficient, most productive and most cost efficient and scalable, why don't we just grab the property owner's information for two cents a piece of the exact people that we want to do business with? Get them up just to make friends, not to sell them anything, make friends with them, followed by a weekly email on the same day of the week forever. Why can't we just do that instead of all these other things? Because if you think about zillowrealtor.com, open houses, all these things, and I've talked to a lot of different team leaders, they say their average cost per buyer lead is around $20, something like that. I think it's higher than that, but let's just say it's $20. We're spending all this money, and if you think about open houses and even door knocking and direct mail, and we're spending all this money and energy to get out there to hopefully just talk to someone. What I'm saying is, here's the hack. Instead of doing all that stuff, you guys know what a hack is. A hack is like a secret little back door. I want to go back door on the market. I want to skip all that time, money, and energy, and I just want to go straight to the source, because what we're doing now is we're here, and then we go to these activities, and then we're ending up here, which is talking to someone from these activities. What I'm saying is, why don't we just go straight from us, the agent, and just go around all that straight to the source? That's why this is a hack, because we get to skip. We get to skip all those activities that take so much time and energy. There's the hack of it. What makes it cost-efficient is the fact that it's $0.02 per contact. On average, and this goes for every market. I've talked to every agent in every market that does this, the average pickup rate when you call these owners are a 10%. We're talking about $0.20 to talk to a property owner who owns the exact property that we want to sell, we want to do business with, we want to help them sell, we want to help them buy, we want the referrals. We want them as a client, as a lifelong client, $0.20 to talk to that person. You're not going to find a better price. It's the most cost-efficient, so there's the hack. This is why it's cost-efficient, and then when you add the weekly email to the mix, that's where we find our scalability, our scalability. When you can take an activity, regardless of how many people that you touch in that single activity, and you can take that number to the moon, it still doesn't affect them, the effort that you put into that activity, that's called scalability. It doesn't matter if there's 500 or 5 million people on that weekly email, it still only takes you 30 minutes a week to create the original content based on your opinions. I'll put a link below that'll take you to a tutorial. You can also see all my emails, my entire weekly email strategy, which I've been doing every Wednesday since 2007, and it is the reason why I'm able to sell 100 properties a year as a single agent, still make videos like this and build other businesses. I'll give you the entire strategy for nothing. There's a link in the description or you can go to zerodiamond.com backslash weekly email. It's all right there for you, but when we break down this strategy and you really think about it and you really think, okay, this is a hack, I can just skip all those activities every other agent's doing. I can just go straight to the source, I can talk to property owners, I can collect their info for two cents a piece and talk to one out of every 10. I can use a power dialer to just click one button and call them like this, like a machine gun, right? And then be in a position where you can literally talk to the most effective, productive prospects for the lowest amount of money and have a system in place that they'll never forget who you are once you make that great first impression. Guys, listen, closings are happening every single day all around you. Business is unlimited forever. There's an unlimited amount of loyal clients that'll never do business with any other agent's ever again in their life, okay? There's clients that you'll have that will bounce around, but there's a sector, there's a concentrated group of your clients that will never do business with another agent. There's an unlimited amount of those people in your market for each and every one of you. If you'll put the work in and get out there and find them. Now if you want these people for two cents a piece, just pick the neighborhood and go, that's going to be RedX, okay? They're still doing the $150 discount right now, link in the description. Go there. Get geo leads, pick any subdivision you want. Get expires. Go back three years' worth and have those thousands of old expires in your folder to ship away at. Get the storm dialer so that you can make 80 dials an hour, 100 dials an hour. Guys, I used to have to look all this up on whitepages.com, Bigfoot and Spokio, copying and pasting, mailing addresses. It used to take me like eight hours to look up 100 numbers. Now you guys can get a thousand, you know, several thousand with a click of someone else. Are you kidding me? And then just click another button and start auto dialing them like a machine. It just blows me away that, that more agents are not doing this. And I've asked hundreds of thousands of agents to please tell me a better strategy than this as soon as someone successfully debates me on this and puts me in my place and says, Ricky, here, this strategy is better. And here's why. And I'm like, you know what? That's, you're right. That is much better. I'm going to start doing that. That's what's going to happen. I will start doing that, but I've yet to find anyone that will debate me on this. So if you, I'll ask you, if you know of a better strategy, please comment below and let me know because I'm dying to hear. I'm dying to hear. I know there's another side to this. Cool guys. Thanks for hearing me out. I hope you guys enjoy the video and it fires you up to get out there and make your calls, create new relationships and build some rapport with people in your market to build your brand to do the weekly email, all the things that you need to do to really take your business and your life to another level. I hope it changed your perspective. All right. Much love to you guys. We'll see you on the next video. Let's go.