 Yes, welcome back to why and the morning special thanks to Alex for that amazing informative interview We carry on swiftly on why and the morning on entrepreneurship Tuesday My name is by Moses or it's by more on social media So if you're watching us right now and entertainment is your passion We have a team here consisting of queens and they have this wholesome approach to entertainment that they hear to share with us Keribun Sana All right. Who's going to go first? We'll go first introduce yourself and introduce the organization in the process My name is a Ochi and Quinta. I'm the Go for I'm the founder and the founder of two concepts Two concepts entertainment is a it's just an entertainment company that approaches entertainment in seven dimensions It's seven dimensions. All right. Did this dimensions exist before or you came up with them? They do exist but now because we are doing all of them We decided to come up with a way that will handle all of them. All right. Yeah, I feel that I'll give you a chance Before we can get to the seven pillars My name is Dana Burma say Yeah, and I am the co-founder of twosk and I also handle marketing for twosk. You handle marketing for twosk mason I'm Imadeline. I'm a graphic designer for twosk concepts for twosk concept. All right. The first question is Do you guys work for twosk concepts? Exclusively or people have their thing on the side first. I work it Exclusively for twosk Exclusively everything you eat you breathe twosk man. I everybody else the same All right, just hold I also work for twosk permanently like I don't have any other thing going on other than twosk. All right. You're the same Not really not really. You have your things on the side. You're a graphic designer. We understand It happens. All right. So how big is the team so far? The team is big enough. We have our IT guy. We are actually eight people But there is a guest guest members or sometimes you get to outsource. Yeah, we outsource sometimes All right. So the seven pillars, maybe you can address two of them and two and then maybe three In that order. All right. So what is the first pillar if this holds our approach to entertainment business that you guys are doing different? First bill I'm gonna talk about is talent search and naturally talent search and naturally Entertainment without talent is not entertainment for sure. They are interdependent. Yeah So talent search is the first thing talent search is the first thing We do that in both urban and rural and actually when I when I was starting this company, I My first project I did it in the rural areas because people tend to focus so much in the towns and Nairobi's in these big cities and they live out the small towns outside there that really Kids outside that got talent and they need people that's going support them. So yeah, all right Is also a whole package from the urban areas to the rural areas. All right So, how do we approach this aspect of talent searching? Yeah, we approach it in the aspect of dance arts creative arts and singing. All right. So do you have call out for? Talent to submit their work or you have auditions. How do you go about it? Like currently right now as you speak we have a dance Academy So we did a call out for dancers. We did a call out for dancers and we selected the best seven So the best seven right now are the ones leading that Academy. You see we we gave them that chance We looked for them they came and when they came we are now giving them an opportunity to build others To build others. Yeah, so you've created the structure for them. Yeah, so they come into the structure and grow it Yeah, maybe the second pillar uh-huh Basically, we also do Edutainment. This is another pillar. Yeah, right. Edutainment is basically entertainment that can Edutainment with some education in it. Like maybe Give me an example of Edutainment Content content. Okay, we have not done it but it's on the program like going to schools Bringing mentors to speak Bringing artists who can do something for the kids other than just entertainment from the entertainment They can learn something something through the people we're going to bring in Yes, and traditionally that works when kids are entertained. They're more recipient to To material especially if it's true entertainment. It's much more faster to get the concept. All right, maybe another pillar of Um charity charity is another pillar. Yeah, very important to give back to the community. Yeah As to concept we give back to the community wherever we can You know, it's good to to give back so that you can have the blessings. All right. Yeah, it's always good to give back So you can have the blessings. All right. So, uh, maybe the fourth one and then we can the rest to they can find them Yeah community outreach Community outreach. These are events that we do to connect the community with With the what is really happening in life like the other saturday We did a dance to fitness event and we did it in Kileleshua with kids and adults dance to fitness to fitness. Yeah, all right self-explanatory self-explanatory All right, so he does as a form of exercise. Yeah, that was all about health and uh, uh, Exercises, you know to build the brain and build Your health is dead. All right. So how do you come up with what you want to do next? Say All right next week. We want to do dance to fitness. How is uh, How is the the creative process like, you know, first of all, you have to see a need before you do something, right? Necessity. Yeah, you and I see a necessity. So when we When we started the academy the dance academy We wanted something that would connect our dancers with the community and at least Make us known I'll say there that you are doing something that is impacting lives outside entertainment. All right. Yeah So your background is in marketing your background is in A graphic design and all these skills come together to make tusk concepts All right before we proceed just tell them your social media handle So they can check you guys out as we have this conversation You can check us on uh, facebook, instagram and twitter at tusk concepts Yeah, that's uh, that's our platform and maybe me All right, you give them that to us then Yeah, I'm chica. I'm chica on instagram every platform. I'm chica on every platform All right, uh, I'll pass this to the marketer now and uh, when you're setting up this To concepts you have a lot of concepts You see what I did there you had a lot of concepts that you wanted to execute and uh It's still a business at the end of the day. Yes. So where is the cash? Basically, we can't say like, you know, it depends. We can't say like In everything we're going to do there'll be a hundred percent profit. It's our business is a profit and there's less I don't want a hundred percent. I just want where the money comes in. How does the money come in? At tusk concept basically through sponsorships through selling of tickets Through investors who are willing to invest through people who are just willing to contribute to what we do That's how we get our financial flow into scheme. All right So, uh, if you're going to run an entertainment business You have to make sure you have events Those are channels that will make you money. Yeah for sure for sure. Another thing is working with Sponsors and and partners. Yeah Another thing is through well wishes, which is always rare. Yeah. All right. So entertainment Events rather what keeps tusk concept in business? Okay Actually in in events mostly what keeps us in business is club gigs we do gigs too and uh, we have we have got a chance to work with several in Is it clubs? Yeah, uh, we've worked with Asmara and work with age. We've worked with the yeah Different clubs. All right, and even uh, Oh, so it's Nairobi to coast to wherever Actually even in Uganda, we did an event over there in Uganda. It was dance and an event We hosted an artist over there. So yeah, it is open-minded. We are we are we are venturing into different things at the same time All right through talent such you obviously get talent. How do you manage to manage talent? You know if you have a discipline team, it's easier So we make sure that our dancers are disciplined and uh, they're up to the task All right, what kind of deal do you give the dancers? The dancers would give them a deal like, uh, i'm gonna manage because you know, uh, most of these talents They are also there and uh, they don't have the channel to be In the in the industry, you know, so when we provide that we provide everything needed We give you the classes Outfits anytime you need it food transport we do we we facilitate Especially when we have an event coming up with you guys We facilitate all that and then after gig we make sure that uh, we at least pay you You know in the end you just don't need to work You pay you and then you also need to know that you have to give back to the community Sometimes you just need to be growing. All right. Yeah, since you talked about giving back to the community Do you think everyone can give back to the community including that Person who has a small doker somewhere. Yeah, who's running a business. Yes Everyone can give back to the community. It doesn't matter how much you have They need to help others is when I mean businesses in businesses. Yeah Everyone it's good. It's good to give back to the community. All right talking about giving back then. How do you pick? the The problems that you're going to solve when it comes to giving back to the community as to his concepts I'll let you pass it To the founder. All right. Maybe you can help. How do you pick? Okay, we are going to solve this problem for this particular neighborhood since they're facing this How do you pick you have to identify the problem first? You are supposed to and giving back necessarily doesn't have to involve money, you know, you can give back through There's contribution charity. You just remove something small you have. So basically it doesn't have to be money Yeah, all right So if we identify a place and the needs and what we're supposed to take there or what we're supposed to Bring to that certain place. We will definitely work on what we need We will maybe organize people to do some fundraising or something of the sort just to be able to give back We will allow people who are who don't have who don't have that platform to come and give back to the community through risk All right Please remind them your name your camera is number For there's something I want to do right here. Your name Quinta I mean Your full names? Ochen Quinta Ochen Quinta is the name. What about you? Diana Barmasai Diana Barmasai Imali Lin Imali Lin Yes, you've seen what you guys have in common You're all queens. There's no gentleman in this building. What is what's happening at Tuscany? Okay, uh, at Tuscany, uh, we tried. Okay. We we want to build our monopoly like well We're just working with women, you know, I would say it here Guys are not giving girls an opportunity to like and then they it's like Men don't believe that girls can do things better than them. So they don't believe Girls can lead as well. Yeah. So when we were working, yeah, we did work with some males Some some time back But then, you know, when it comes to decision making they feel like My decision is is a decision that is more important than a lady's decision Yeah, so, uh, we just decided to come up because we we we see like it's easier for us to come up with ideas Talk through them before and avoid destruction. Yeah All right, so, uh, the organization is Is highly queens by the population is Queen concentrated for sure, but the impact of the organization does it Uh, does it segregate? No, it doesn't actually, uh, even the dancers that we signed Uh, for our guys and three girls So it doesn't really affect Affects the the other part. It doesn't affect the other part. All right. So when it comes to peer to peer It's difficult, but when it comes to superior to it's easier It's easier that way for the queens. All right. Have you have you have you had experience some experiences with gentlemen that Were unpleasant that make you guys fear to include gentlemen in the in the in the movement Personally, I won't say I don't like working with them, but I like Being out Out going outstanding like men require you ask them for everything. Give me give me give me and then now that give me Give me turns into something else. All right people setting standards which you can't do setting Rules or things you have to do either in for in order for them to support them For you in order for them to support you and basically if you find someone with principle, it becomes hard Even you can find like sometimes we are not doing anything maybe because finances are short and because someone has to give you those Finances he wants something else in return and it's becoming hard. All right So it becomes harder and harder for the queens out there. So men have Room for improvement. We can improve as as a gentleman. That's what you're saying. Yeah, they can Offer you that help, but it has to come with a price Unless you meet the right people that is wonderful the future of entertainment Industry in Kenya as we speak. Do you think we are going to cash it like our brothers? In Nigeria and South Africa and the US and England. Yeah, I read some article And it said that creative industry is the next biggest like industry that Is gonna be on market. So I would I would urge every youth or say there to come up with the parents especially Yeah, uh parents man parents. I want to appreciate my dad He has been so supportive and my mom So, uh, one thing I would say is that uh parents should also be willing to support talent It's just not about class. Yeah. Yeah, we need the knowledge you get it But sometimes the talent ought to do classes. So, yeah, they should be giving chance on This is so that they can see how how far this kid can go with the talent. All right. Yeah, so Create the creative industry is the next big business. Yeah In Kenya and in the world as well in Kenya and in the world. I believe that This article is from a reliable source And you believe this as well. All right I like I like I like so uh moving on swiftly. So as as people in the entertainment business We have people have always been complaining about the the laws that have been set by The parliament we don't have clear laws on how to pay the artist. We saw the issue with mcsk What are you guys trying to do to fix this part of the problem? The politics of the problem the politics of the problem I saw there's a movement that started on the mcsk issue and actually I think I'm I'm I don't think I'm part of the movement I'm not gonna really expose what you what we are planning to do in in there. There's a plant underway if you're an artist out there There's hope for you. There's hope. Yeah, there's hope and uh the government gotta do something man They gotta do something because there's a lot of talent to say it here that uh, these people just You know, there's a pressing on it man. So they they have to give our artists A chance because they can't do it. They can't do it. They've been doing it. Are you going for office in 2020? Yeah, I'm going for All right, and like we're living in the age of social media the digital era And uh, this has made life easier for some people. It has made life harder for some people How is social media impacting the line of business that you guys are in especially the marketer either Well, social media is really really effective. It's really effective like for example, if you're having an event I'm sure if I post it on my timeline or on to timeline There will be like a rich The amount of people who will see that post so that is more faster than Me calling like calling you seek if I call you even on social media Even if you don't like know me you might be interested but me like Just going through the people who know me to be hard to pass that information So we are able to so you have like a place you can preach to many people at once In a very simple way without calling. All right. I feel that I feel that we have feedback on our social media as well Keep them coming on our facebook. We had a question on our facebook What is that that you're doing with your smartphone to make some money on the side or as a main hassle Tell us on facebook at y254 so we can read out At the end of this particular segment. So you say social media has really impacted you guys Or impacted the entertainment business a lot in a in a positive way. Yeah in terms of marketing. How would you How would you describe the the effect of social media in what you were trying to do as a person? For me, I really thank social media because Personally, I have I have my own page for designs. So from there get more clients Call me tell me do this and this I deliver the work So social media has really made me come up with so many clients And I think it's it's a really good it's a really good place for marketing And I would advise people to use social media social media is a good thing social media is a good thing All right, what would you tell the parents who? Would deny their kids access to social media They say They they definitely have their reasons but trust me if if a kid wants to hurry be careful At a hurry because you want you want you want to control that you think it's nothing you can do And by the way parents just need to learn that there's nothing they can do when kids want when kids want to do something They will do it So it's up to them to decide what they want and how they they are going to use that social media But see stress setting rules and regulation and all that when it comes to guidance Thank you very much. Let's sample some feedback From the viewers but people sample the feedback the question was What do you do with your smartphone or your laptop to make money on the side? Or as a main hassle, maybe you can start Is there something you do with your smartphone to make money that people can get to know or some people can tap into Okay, uh, I use social media. I'm I'm betting me so Uh, I don't bet anyway, uh, I there are these guys in the in the states I I do with them trade And uh, forex stuff or forex trading forex trading online. Yeah, that is something you do with Through your smartphone. Yeah, and you make some money off. Yeah. Yeah We already have one thing you can do with your smartphone or your computer forex trading. Uh, what about you? Uh, I do chain block blockchain for cryptocurrency Bitcoin Well, right now it's it has started running in Kenya, but you can make money It's not it has not it is not yet that high. It has not picked up so well Yeah, but it's something you can do if it can pick up it will be really of great essence And it really it's it wouldn't even take five minutes of your time to do what I do to get what What you get coins they get. Yeah, it's just like Are you willing to share with us the amount of Go do it. All right. So blockchain Or cryptocurrency trading is another thing you can do Graphic design obviously you design on your computer and you sell your work on your computer another thing Basically just designing just design. There's a there's a there's a lot of online Online stuff you can do like just presenting your work. You're being paid That's something I do with my laptop. Yes. We have gems here Graphic design blockchain or cryptocurrency And forex trading before we sample from the viewers. So the first one is Nancy Will you guys take my job today and help me? Let's read one one one. Thank you I said we can give a well represented talent. No, maybe you can help me there There are variety of jobs you can do with a smartphone or a laptop You can do digital marketing transcription online academic writing blogs and even vlogs About different issues affecting our society. Wow. Do you agree or disagree? I agree. You agree Which jobs after you pay 500 shield links registration fee to pay for being taught how to use your own facebook accounts And so in the end they tell you the companies and are going take problems So you can't work for them yet. The 500 bob is non-refundable. This person. This is a testimony We are sorry man. We are sorry That happened to you. But you should be really careful. All right. You should be really careful online as well Hi, I'm Melville from Nyeri, but nowadays these companies are scum. We don't know which is true to work with factual factual is you have to like There are a lot of online like this this Okay, we know them you want to make 50k in one day In furrows, that is the thing you have to refer someone you have to refer you You know referring a Kenyan to something to get money. It's really hard. It'll be like I will find that one and the next person I'm gonna refer to will not enter So there's a lot of fraud online. We should be careful. That is a message Maurice more core and say my help me to know I don't believe in this online working It works it works some of it works when you when you're on a legit platform. It works. All right. Well, Nancy. Good morning Thank you very much one Nancy Gushin MC. I'm a group admin. Shout out to you group admin Carlos step out as you are githu 44 represented Ibrahim bylon and some on world tune Dean was so on a die. My vida I See See what Then what I live here. All right, what does he mean? What is he trying to say? Scandalized video that people are fighting. Oh, it drives from From the tips like the tip that we just had. All right. So just say when betting online, I take it as a job Yes, we can we can give that Max will come out much better. And I say I do online jobs. I write my own stories in my group called additism and come out So after writing his stories, he gets a fan base and maybe makes money off this So I tell to a corner dome or corner chance online Come on in him to our story story. You can tell your stories online and make some money. Okay. Yeah. All right Thank you very much for sending your feedback our way your last remarks To the people who are watching right now. Maybe you can start basically, I'd like to tell people that Entertainment should not be viewed as a bad thing. Sometimes it can help the community. It doesn't necessarily have to be Something bad because it's entertainment And men should allow to give us platform should not be biased. It should not limit us to rules to set like just let us explore our Limits to the full like you don't know where I might help you tomorrow You know the world. Yes man You are straight Give the queens a chance. Give them the space to prosper to thrive to bloom. Yes Okay, first of all, I'd like to congratulate chica because And and Burma because they've they've proven that if you really want to do something you go for it They sold you the dream. Yeah, they saw I have an opportunity to do something better And now I'm a permanent employer. I'm their graphic designer And I would really tell people out there if you want to do something just go do it It doesn't matter what you come back. You can't do it. Just do it. Yeah It doesn't matter where you from your background if you don't have money if you want something Aim for it. If you want something go for it. Oh, and my instagram handle is at emily. Yes, tell that ringtone Don't be discouraged. Don't be discouraged. Yeah challenges will always be there. Don't be discouraged Challenges will always be there and we wrap this up with that Remind them your social media handle the the company one Your personals Oh, yeah, I'm queen chica on all my social media platforms and our followers are two concepts on yeah Two concepts everywhere. All right Basically, I just run two sconcep social media. I don't have any social media handle But yeah Oh, my my job social media page is at immadi creatives Immadi creatives. All right. You don't want people to interact with your personal With your personal life. Maybe maybe I just take one minute and give a big shout out to my dancers And I want to shout out to mosey Nina Kevo braio And I mean you guys man keep keep keep up keep up keep up keep up. Let's go. Let's aim high and let's keep keep What about uh, oh my god? I'm not I'm not forgetting our designer. Hi man He worked on me. Oh, yeah So, yeah, they roll they roll big shout out man continue pushing us and supporting us And uh, I want to I want to give a shout out to my dad I know he will be watching this steven of gam. He's my father. I I really appreciate and I'm thankful for having you as my father Shout out to dad. He's who support their kids dreams Nabila to funica sasa All right, this concept This is the end of it Tomorrow is queen's wednesday for you, but we have started it Right here right now as you can see with the ladies of tusk concepts So until tomorrow, my name is barry moses on behalf of everybody who made this possible. Bye. Bye. Don't change that That we still have a lot lined up for you