Inspiration is: spotting a colour/sound/form/gesture in one context and placing it in another, to make something new. It is the mental equivalent of breathing in. It's when ideas leap from one place to the next. So... pass it on.
A film on the theme of inspiration for the Ogilvy & Mather "Create or Else" Cannes Competition 2011, from Ogilvy London.
Uncover the links and leaps in our storyboard on: http://twitpic.com/photos/_pass_it_on
WIth thanks to a creative collaborative from whom we begged and borrowed over 4 days of manic production.
Produced by Oliver Riley-Smith and Tom Roof
Directed by Oliver Riley-Smith
Written by Oliver Riley-Smith and Eva Augustyn
Director of Photography - Jeremy Royce
Gaffer/Key Grip - Jeff Marlowe
1st ACs - Geoffrey Marschall and Sarah Keene
Grip/Electric - Luis Iga, Tyler Garnett, Justyn Ahn Chang
Production Designers - Emily Peters, Talia Geldberg, Prerna Chawla, Erin Wesley
Make-up - Nicole Parks
Editor - Andy Nackman
Co-producer - Meredith McCoy
Studio Teacher - Guy Fields
Special Thanks to
Robyn Heiman and Michael Lewis