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ALPIA American Lawyers Public Image Assoc. FEATURED in NBC promo for First Years lawyer show

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Published on Sep 25, 2015

In 2001, NBC television premiered, "First Years," a legal dramedy about "5 screwed up legal associates who've just graduated law school and are starting their lives and careers in San Francisco." ALPIA took issue with the show's negative depiction of newly-minted lawyers. ALPIA issued a formal statement denouncing the show. NBC responded with this promo that aired during NBC's "Must See TV" Thursday night lineup and at least 5 other times before the show aired.

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