 What are successful people doing that I'm not doing? The real difference was when I started focusing on making money instead of being creative. There is an epic battle that artists have had to fight between two sides since the beginning of the time. And Scotty ATL and ATL artists, if y'all haven't figured that out. He has broken this down beautifully talking about this struggle and how he had to go through his journey of evolving to find success in the music industry, check this clip out here. I think y'all will get a lot of value from it. In the music industry, we focus on being creative every day. So that means you go to the studio every day. You and you think that that's going to make you rich, but you just focus on being creative. So you grow in that area, you become more and more creative. When the when the business not really about what you made, it's about what you did after you made it. That right there is the bar. That's the bar right there. And I hadn't even finished this clip. So that's the first time I'm hearing that we'll let him finish. But I love the fact that he points out that you are growing creatively. That work is like resulting in something. You just aren't getting a sense of the benefit or you're probably being frustrated because you're not seeing the outside benefit because you aren't doing the business side and figuring out how to think about make money every day, which is what the business people are thinking about. Yeah. And so when I start putting it together and start thinking, OK, how can I make money every day? I don't care if it's twenty five dollars. And then the way he ended that that is that small detail. How can I make money every day if it's twenty five dollars? And then it grows, it grows, it grows. We're like, oh, how can I make five hundred dollars this month? How can I make a thousand dollars this month? All right. How can I make five thousand dollars this month and he keeps going and going and going? So, you know, I love this clip because I think that that is a missing part, but I think the way he said it, especially being an artist from his sense of the struggle is literally the difference. You're thinking about this thing every day, which you should be. The struggle is about how do you also think about this other thing? And maybe, you know, you all got to make put the argument. Do what's best for you. Maybe it's a 70 percent creative every day and 30 percent. Yeah. How do I make some money out of this? But get that little trickle effect going so you can start that process because the universe feels the gaps that we focus in, right? Yeah. It's like you build a muscle that you work out, you know what I'm saying? It's like doing squats and wondering why your bench press ain't gone up. You know what I'm saying? It's like you've been all legs, bro. So, you know, like we all go through it, right? Because a large majority of people that get into the credit industry, we usually start with like a love for a very specific thing that pushes there. Right. Like we've been through it. Now, I remember the realization. I made it like, damn, running these marketing campaigns that don't really grow to agency. It's sad as it sounds, right? You know what I'm saying? It's crazy as it sounds, right? You like, damn, if me and Sean focus our energy every day on just making sure the campaigns go, then the agency will die. You know what I'm saying? Because we don't do it. Who going to do it? You know what I'm saying? It's like it's a hard realization to come through to to realize that maxing out your skill set on your creative talent isn't going to fix the business around you. So very hard reality kind of turns with, you know what I'm saying? But the faster you come to terms with it, the faster you can start focusing on your weaknesses. And like you say, it's snowball. So that one day turns into 30, that 30 turns into three months. That three months turns into three years. And the next thing you know, you in a position to where you can do both at a really high level. And I think that's what a lot of artists really fuck up. We'll look at bigger artists and then be like, OK, say Drake. Right. Like Drake can be in the studio for 10 hours a day working on his craft and then spend the other eight hours of taking business meetings, talking to people like, damn, I can do that. But what you don't realize is that he had to work himself into a position to be able to do that. One, just to be able to physically handle it. But then two, to have the infrastructure around him that supports all the other things that he's not doing while he is focusing on those things, right? Wherever you put your energy, wherever you water, wherever you water, there's another plant that's going to die because you're not putting water up there. It's just the reality of you only got so much water. So much water, you know what I'm saying? So it's like, you have to think about your business almost like a garden life. I focus just on the tomatoes, the onions going to die. I focus just on the onions, the cucumbers going to die. How can I get to each of these things individually? Or maybe you take one year to get really good at growing tomatoes and onions and then next year you come focus on cucumbers, you know what I'm saying? Like, there's not a right or wrong to it, but I feel like, you know, we see so many low level artist careers die before they can even take off because in their minds, you know, if I just get this music shit right, it's going to fix everything, it's going to shine through. And like, I know a lot of talented, unsuccessful artists, you know what I'm saying? Because they don't focus on the other stuff. I remember when I had that talk with Ryan Leslie, he was like, I got good at all these instruments and so good at music. Cause I thought if I just became the dopest dude in the world, people were going to find me and I was going to have a career. I thought to you man, like, you gave Ryan Leslie that advice. I was like, that's crazy, but you never talked about it. Hey, hey Ryan, if you don't mind remixing the story, bro, you know, go ahead and put me as the sage advisor in your career in your life. I was probably like 10 years old at the time. Hey mister, you know that you're not going to win like that. But like, so he did that. He had that realization. You just talked about the realization, we can't just run, work on these campaigns all day or the agency is in grown grow. There has to be this other side. Scotty ATL just talked about, hey, I realized I'm in the studio. I'm being creative every day, but that's not going to grow with business. So I think the key factor is realization, right? Because you just said, yo, you could just do cucumbers and onions. You could do cucumbers and tomatoes or just cucumbers. You can focus at periods of times and do it in an order that works best for you. But you are going to need all of these things. Number one, but to do that. Number two, you actually have to realize that this has to be done. The problem is if I'm just working on growing these tomatoes and I don't realize I need onions, right? I'm just being creative. I don't realize this business. It needs to get done. But if I'm like, yo, I'm being creative. I'm growing in six months. I'm going to get to the business side. That's when we have a strategy. Without awareness, you don't have a strategy you just lost. Well, I don't want to talk about, man, when the money ain't coming in, it's hard to be creative anyway. You know what I'm saying? It's hard to be creative when you're struggling. You're trying to, you're in survival mode, right? We do it, you know what I'm saying? Most creatives are in positions where you learn how to get through that and do it. But it's much easier being creative when shit is taken care of. Like I said, now I can sit down at the market, man, but I can focus on this because all these other things are taken care of. I have the energy to make sure this thing goes the way it needs to go. Right, that attention's not split. Yeah, exactly. That's the fact. And this is yet another clip from No Labels Necessary. We are, well, shit, I fucked that up. I am Ray Manchin. And I'm Corey. And we out. Peace.