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Customer Engagement Index from Euro RSCG Discovery - Customer Engagement Strategies, Tech & Modeling

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Uploaded on Jan 25, 2012

Clive MacLean, Euro RSCG 4D Chicago Group President, walks you through the Customer Engagement Index (CEI) is a multi-dimensional tool based on customer evaluations of 105 brands from across a wide range of verticals - from automotive to home improvement a& social networks. Learn how the CEI can help you better understand your brand and the competition.

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