 So we're here, the CES Unveiled. Hi. Hello. So, who are you? Hi, my name is Robert DiLoretto and I run the US Operations here from MicroEdge, based in Cambridge, Massachusetts. So, MicroEdge, is that an OS? If you look at it as an OS, we also compare ourselves with Android. The big difference is that we're 1,000 times smaller than Android. What that means is, for a very, very small bill of material, even a $1.00 MCU, you're able to pack as many features on as many of the high-end Linux products. So our whole value proposition is helping design for cost, reduce bill of material, and design very, very quickly. So is it an RTOS? We run on top of an RTOS, so we are a complement to many of the RTOS, or all the RTOS that are out there for free, and ThreadX to all the others. So you're like a layer on top? Yes, we are. We're like an app store. Now, that's the highest layer. It's very interesting when you look at companies like Landis and Air, smart meter, they make a lot of sense, a meter, what we are doing for them, besides being embedded into the smart meter, what we're providing is an app store, or the ability to write apps in Java, JavaScript, or even Python that are stored in a very secure marketplace, a branded marketplace by, say, Landis and Air, and we're now able to, or they're able to give their customers the ability to download apps to affect the characterization and affect the feature set of the products. So this goes a long way to future-proofing some of these platforms, and I can draw the same analogy with major customers like Zebra printers. So they're looking at how can they extend the functionality and features through downloadable apps. So in summary, it's almost like creating and adapting products like this as a smart phone. As a smart phone, revolutionize the apps, marketplaces, we're starting to do that for some of these platforms with the smart meters and your printer. So it's an app store for the IoT? Correct, app store for the IoT. And this is like a totally new, nobody does this, nobody else is doing something like that? We hope. That said, it's very, very unique, and it's been interesting working with the customers to understand what their requirements were in assembling this overall ecosystem. So besides me drawing the analogy with Android and designing very quickly and filling material reduction, we're able to really create an overall ecosystem, including the app store, including the apps, and then connectivity to the cloud. So if I look at the pictures right here, these devices, there's like a coffee machine. So how would the micro-edge enable something special with this? That's a great question because during the show, upstairs, beginning on Tuesday, we're going to be featuring a next generation coffee maker. And what we did was we worked with a customer that wanted to understand all the connectivity capabilities that were possible within the coffee maker. And what we did was we replaced the graphical user interface to make a very, very intuitive easy to use. We installed the camera, and we also installed intelligence so that you can talk through it to Alexa and say, brew Mom's cup of coffee. Mom's cup of coffee has a different grind cycle and a different overall temperature than if you said brew Robert's coffee. So they're looking at adapting coffee makers with added graphical user interfaces, cameras that intelligently know, well, when I say brew some coffee, it'll know that it's a caraft versus a 12-ounce mug, 8-ounce mug, and they're starting to collect that information in the cloud to have personalized behavior as far as usability. That sounds awesome, but how is it for the coffee maker a good idea to use Micro-Edge to get this done? What is it that you named that makes it maybe easier to use? Well, I think being able to design very, very quickly and design for cost. And to say that is, everything is done on a virtual device. So on your PC, you're actually able to call up and look at, okay, what do we want the coffee maker to look like, the graphic user interface? How do we want it to behave? What are the connectivity options? And then what are some of the connectivity modules we may want to include, like a camera? So you're able to do that very, very quickly and come together as a team with design, graphics, engineering to make decisions very quickly, fast prototyping, and then go to market very, very fast. At one point, Google was trying to do Android Things, and it didn't really work out, right? It did not work out. They repurposed Android Things more towards smart speakers and larger products, not smart products on the edge. So they really couldn't fit on some of the smaller MCUs and MPUs. And again, that's the biggest difference here with Micro-Edge, being able to leverage $1 MCU all the way up to maybe $15 range. And that's where we're starting to get some overlap with Android. So we're able to scale up and design very, very quickly. So on Cortex M0, on Cortex M4, what's the smallest one? Cortex M0. So you get you an M0? All the way up to the A7, Cortex A9. That's probably the highest end that we would need to work with. How do you compare with like Zephyr, for example? Like they don't have an App Store? They don't do this kind of... No, I think they're more of a embedded design environment, more of an engineering-centric. Very much, I think they take on projects, we take on programs, meaning when I talk about these customers, they're looking at scaling across all millions and millions of devices. So they're looking at building more of an ecosystem, which we can provide, and not just the design for embedded environments. It's an open source? Yes, it is. So how long has it been around? I think I did a video with you four years ago, right? My friends... So how long has it been happening? It's grown very, very quickly. We've been around for the last eight years, besides raising initial venture capital. We reinvested $30 million into R&D, and already have $37 million powered by micro-rich devices in the marketplace today. $37 million devices? All right. And all the chip makers are partnering with you, I guess? All the NXPs and everything. Expressive, NXPs, ST, Sony. A lot of the wireless modules, too, from Silicon Labs, Sierra Wireless, so all of the BLE, Wi-Fi modules were also partnering with them to provide that level of connectivity. Does it enable a lot of new startups? It does, but we're really... We're looking at startups within these global organizations, right? You look at a... like Atlantis and Gear again, all bring up Zebra printers. We're trying to reinvent themselves. So we're really creating a startup within some of these established enterprises. Our target market, particularly if it's just a small startup who wants to build product. It's really targeting organizations that are programmed across millions and millions of devices.