 Hey coach welcome back to the podcast my name is Ben neighbors and I'm the founder here at build my sports biz Dot-com now in today's episode. We're gonna be talking about how to close more personal training clients Now if you're a coach and you've been struggling with how to position yourself How to come up with the right pricing how to really value your time and most importantly how to sell your program Then pay close attention to this video. I'm gonna give you a lot of do's and don'ts That you can implement straight after this video now the most common problem. I see From coaches is when they get on a phone call Three things happen number one. They're very nervous When you are nervous it shows a lack of confidence number two coaches talk way too much They say me I They talk about their whole life story. They talk about all of their accolades and experiences Parents do not give a crap about you. They care if you can help their kid, right? Let's just be flat out Don't talk about yourself, right? And the third thing is coaches avoid closing the sale instead of presenting the Program and closing over the phone A typical coach what they'll do is they'll say well miss Jones you know Do you want to get back to me next week after you talk to your husband or do you want me to follow up with you next week? That is avoiding the close and I see this happen over and over and over again with coaches that they reach out to me That won't help with this and Instead of doing that. Okay, we need to go in for the kill on the call We need to be bold with what you offer and Be okay talking about money because if you're not good and you're not confident With the way you speak about your program There's no sense of urgency for the parent. They're gonna go look at someone else And they don't they're not really clear when they get off the phone with you with what it is that you offer and when You are starting the program here are the facts There's some great coaches out there who are absolutely amazing at helping kids get results But they don't know how to sell And because of that they cannot grow their business or it takes them a very long time to grow their business because They're just relying on referrals. They're not hunting throughout the week Okay, then there's coaches who are pretty decent trainers, but they're great at sales These coaches on this side are going to swallow up all of the clients in your city They're great at marketing. They're great at sales They understand exactly what to say how to say it and how to close parents with a phone These coaches over here are afraid to close or they don't know how to do it Now here's the reality if you are a great trainer and you don't know how to close parents or you're struggling with that You need to learn how to properly Communicate with parents if you do not do that this business becomes very difficult and this is Very important that I tell you this There's so many bright shiny objects out there now in the world. There's people talking about You know Facebook ads Instagram ads Google ads all the all these ads that you can run and that all that stuff's great But let's say you suck at closing sales and you start spending money on Facebook ads That's going to be the biggest waste of money in the world because now you're getting all these leads You don't know what to say to them That's not a good recipe. That's a recipe for disaster But let's say you were running those same ads as ads are working. You get on a phone call You're super confident with what you're saying. You know how to say you know how to close parents on that phone call All right, that's a huge difference that money would be put to good use. Okay, you can see the difference there but what I want to challenge you with here is You know, what did you take away from this video number one? I'd love to know if you just comment below Tell me the number one thing you took away from this video and tell me that the second thing Tell me what you need help with. Are you nervous over the phone? Do you not know what to say? Are you keep talking about yourself? Are you afraid to close over the phone? The more honest and open you are with me the more I can help you out Obviously, if you clicked on this video, you need help with sales. You need help Closing more clients and when that happens you can help more kids and you can obviously make more money. Okay? That's you. I know that's you. So what I want to do here is very simple I want you to shoot me a quick text message. Here's my number Once you do that you and I are going to chat over the phone And I want to learn more about What area you need help with with your sales and I know if we have a short conversation and we chat I'll show you step by step how you can improve on your sales process We've already helped to this point hundreds of coaches worldwide go through our sales program that we have. I Know it'd be a great fit for you. But first let's have a quick phone call Let's understand exactly what you need help with and from there we can move forward