 Welcome back to JSA TV Live, where we are the live streaming news source here at DataCloud USA, and having a great day two so far. I'm Keeley Dorian, and right now I am joined by the lovely Michael Holm, the global sector lead for Telia. Thank you so much for being here with us. Thank you, nice to have me here. Yeah, so how has your DataCloud conference been going so far, and what sorts of great things have you been learning about? Of course, there's lots of sustainability topics from the agenda. That's a thing that is good for us, like a data center provider. The company I represent, we are coming from the Northern Europe, from the Nordic, so we are present in all the Nordic countries, like Finland, Sweden, Norway, and so on. Yeah, let's back up and let's talk just a little bit about Telia. Of course, a very big name in the industry, but for some of our US viewers who maybe aren't as familiar, can you just share a little bit about who you are and what you do and where you operate a little bit more? Yeah, I said we are in the Nordics, so Finland, Sweden, Norway, Denmark, and the Baltic states, that's our home market. Maybe people here in US know us more about our former company called Telia Carrier, that is today Aurelion, that was sold out, so that's what people here maybe in US know us for. But we are a traditional telco with a little over 20,000 people. That's very good. Very good, thank you. So other than of course the sun and the great barbecue that you can find in the great state of Texas, what in particular brought you to Data Cloud USA here in Austin? Yeah, on my agenda of course, we have a great new modern data center in Helsinki, and of course I'm here to look for customer, that US customer when they're entering the European market, I think that the Nordics in general and Finland is a very, very great place in addition to traditional places like Frankfurt and Amsterdam today. That's the main reason to be here. We are a, I'm a collocation provider. That's my main job. Absolutely. So we've heard a lot of great thought leadership and people talk about sustainability alongside energy within our data center space. Have you heard any key takeaways or anything you think that will really help to start advance our industry as we move forward with greening the data center space, if you will. Yeah, I think that here is a lots of discussions in US where we should be and where we should go. I think most of the data center, I'm not talking only on my own, also there's competitors in the Nordics. We are already there. And of course this is going to be a tough year thanks to the situation in Ukraine with energy prices going up and so on. But in general, we don't have any bigger issues with the availability of green energy in the Nordics and in the Finland. We have been running our data center on hydro for the last four years. So that's not an issue. One particular thing is Finland is going to open a new nuclear power plant. That means that we will have the base for energy when it's not blowing or the sun is not shining. So because we have a winter time when this is a little tricky. So from that point of view, I think that there is not only on this event, it's also on other events that there are lots of talking about where should we go, but we can already prove that we are there. We do all of these things that already here people are talking about. We have our UPSS integrated to the network grid. So if there is like a blackout in the grid, we can support the grid with our UPSS. We don't use any data center in the Nordics. We only use water in our toilets. We don't use water for cooling. We don't use water for cooling. Most of the data center is 90, 95% of the time running on free cooling. So these are things and as I said, generally all data center in the Nordic runs on either hydro or wind. So I think we are already there. It sounds like you're right. I love that you're absolutely leading by example in showing these are the things that we can do as an industry. Do you think that others are ready for some of the more strict emissions regulations that are coming? I think we all have to be ready. Of course, it's a little easier to say that since this data center that I represent, that was a purpose built data center. We were opened it in 2018, so we could plan to be green already. And Telia is I think also a forerunner, a company overall. We have already been CO2 neutral internally since 2020, I think, 2020. And we are also putting a lots of efforts now into the so-called scope tree that we are also required that by 2025, 75% of all our partners should also have these commit sense. So really end-to-end stuff. A little challenge is that maybe can you really put this into customer prices? I don't know. I think still in the end, the thing is that is the money who makes the world go run, but if we want to have a better and a more sustainable world, we have to suffer somewhere. And for that reason, I think that it's much, much more greener to have data centers in the Nordic. For example, somewhere in southern Europe, where it's much, much warmer and so on. So that's the thing. Answer your question. I don't know, did I answer your question? I think that over the years, this will be the standard. You have to be green if you want to be in the data center. That's right, because right now you're not here, it comes. But we love that you're leading the way and making some great points. And we love that you're here today at Data Cloud and here with us at JSA TV Live. Real quickly, just for our viewers, where can we go to learn more about what you guys are doing and working on? One URL is looking at the telio.fi-data center. There you will find it. Great, all right, we'll check it out. Thank you so much for being here. Thank you to our viewers for joining us and as always, happy networking.