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Published on Jun 20, 2012
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HDC recently met up with our partner, the social media savvy Olympian, Nick Symmonds, during his training for the 2012 trials. In the video series, Nick takes us through a day in the life an Olympic athlete in training. He explains how his efforts on and off the track have made his dream a reality, and shares his perspective as both a professional athlete and consumer on the current state of athletic sponsorship, social media, branding and, of course, living an active lifestyle. -- Hanson Dodge Creative is America's leading active lifestyle agency. The full-service firm was established in 1984 and specializes in helping global brands attain market leadership through the strategic integration of world-class branding, relationship marketing, social media, e-commerce and advanced interactive technology. Clients include Wilson Sporting Goods, Trek, Wolverine, Briggs & Riley Travelware, Thule and Kmart. www.hansondodge.com