How a Sports Giant is Now Tackling Your Health | SXSW Interactive 2016

Under Armour Founder and CEO Kevin Plank has been changing the way athletes dress for twenty years. Now he is aiming to change the way athletes live.

With three digital health and fitness acquisitions under his belt, and a global community of more than 160 million, hear how this entrepreneur has plans to revolutionize and fundamentally transform global health and technology.

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