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Published on Apr 8, 2009
UPDATE: Greenpeace and Kimberly-Clark have announced the successful resolution of the Kleercut campaign as the maker of Kleenex has established a new sustainability policy focused on protecting Endangered Forests. To find out more go to
Kimberly-Clark, largest tissue producer in the world, fills every box of Kleenex with tissues made from ancient forests.
Without a paper policy to protect the forests, Kimberly-Clark is destroying critical habitat of songbirds, caribou, and wolverines, in addition to destroying lands First Nations communities depend upon for their livelihood. All of this destruction for tissue products we use once and then throw away. Kimberly-Clark brands, including Kleenex, Scott, Viva, and Cottonelle, contain little or no recycled contentevery tissue is made from a little piece of ancient forest.