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Published on Apr 15, 2015
CMO Council's Liz Miller on research about how organizations are using analytics to improve how they engage with mobile customers. Read the report: http://go.sas.com/21t5j6
DOWNLOAD THE RESEARCH REPORT Getting in Sync with Mobile Customers
The CMO Council describes the current global state and emerging trends in how organizations engage with their customers in a multichannel environment that includes mobile. You’ll learn how your marketing peers are managing the challenges of mobile, how they’re seizing the opportunities that come with mobile, and how they work mobile into their overall business strategy.
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