 If you look at the top players the top athletes you've ever worked with are they the ones who were in your program for two months? Or were they in your program for a long period of time? All right, think about it. How are they going to get better results? Now over the last couple of years all right specifically the last four years we've uploaded tons of content to our podcast and now what we want to do is film these and the reason why I want to film these is because I Know I want to keep this number one more interactive and number two Later on in the year. I'm going to be bringing on guests that I interview and if you're a coach who's gone through our consulting program or You want to be interviewed you want to share your story? Definitely reach out to me. Just comment below this video and I'd love to connect with you and have you on our show. All right with that being said Let's dig straight in to today's episode So today's topic is very simple. All right, we're talking about how to run a year-round personal training business This is a huge problem that a lot of coaches face Especially coaches who are brand new what they do is They want to start their business in the summer and they'll see a little success because parents are free in the summer kids are more free in the summer and then when they get to the winter or When they get to the actual season of the sport that they coach Oftentimes parents will have the objection. Well, we just don't have enough time right now and I hear a lot of complaints from coaches. They'll come to me and they'll say, you know what? These parents are telling me their kids don't have time So they're gonna drop out of our program and I have to hit the reset button now the first four years of my business that happened to me and I became conditioned to think well during the season no one's gonna do that and train to my program and So what happened was I would have these highs and lows and I'd always have the lows during Christmas So if you between like Thanksgiving, I'd say Thanksgiving all the way through like February 1st I'd see a huge drop in my business because that was a period of time where a lot of kids had tournaments They're really busy. They had a lot of practice. They had a lot of games and I just thought that was normal All right, but that's because back then I used to run everything on a month-to-month basis All right, and also parents would pay cash and check and if you know me by now Like you know that it's not gonna work out that way You need to have a better way of collecting money from parents and you also need to have a higher commitment level All right, so the way you can go from having these ups and downs in your business to more of a stabilized business Where month after month you see growth? All right, the first thing you need to do is you need to have a 12 month program, right? And how do you do that? Well first you need to reverse engineer. What does that look like? All right, you can't just tell parents you have a 12 month program and not know what you're doing You need to have a flow of what you're doing every single month All right, and because it's 12 months that gets parents locked in to training with you over the course of a year And what happens is when they agree to your 12 month program that is a priority for them That means that it doesn't matter if they have practices or games or tournaments going on They're still gonna train with you right and that's what we want We want parents to look at you and your program as the priority and we want them to look at their team and Whatever else they're doing as secondary and when you frame it that way with parents They will drop what they're doing to make sure they make it to your sessions And they'll make sure that they're committed to your program for 12 months And that's the difference if I go into it thinking well, it's it's Soccer season right now. No one's gonna want to train with me because they're too busy Well, that's what's gonna happen and parents will easily find a way to get out of my program And they'll make that excuse But if I frame it the opposite way the way I just taught you where I make sure this is the primary Objective for their kid. All right at that point again They're going to want to do this for a long period of time and they're committed to it All right, but this is the problem. I see Coaches are afraid to offer 12 month commitments. They don't know what parents are gonna say They don't think it's gonna work I will tell you right now and I could show you screenshot after screenshot if you go to Instagram and you type in my name and you click on the watch this button It's a little circle. You'll see over a hundred screenshots of coaches who have Closed on 12 month committed clients All right, you can see it there. You can see it for yourself. So it doesn't work. Yes All right, but most coaches are afraid to ask Because they don't know what parents are gonna say They've never done it before so they don't know it's gonna work. All right, and What we got to do though is we got to have it structured Here's what's gonna happen over 12 months We have to have it framed out to where this is the priority for the parents and the player so they are actually committed to your program and Lastly, you have to have the belief like if you think about it If you look at the top players the top athletes you've ever worked with are they the ones who were in your program for two Months or were they in your program for a long period of time? All right, think about it. How are they gonna get better results? Are they gonna get better results if they train with you for five sessions or? If they see you once or twice a week or the course of an entire year Hey, it's not rocket science. You can go back and track Back to who's your favorite clients who's gotten the best results It's always gonna be the ones who've been the most committed All right, and if you think about it you should set up your whole business in that manner where you only train Athletes and clients who are committed to that long this way everybody gets the results That's the whole point right if you want your clients to get results. They need to be more committed Okay, and this is why if you want to run a year-round training business And you don't want to see these ups and downs then you need to do exactly what I'm saying Here's what I want you to do next right on this page There's gonna be a button that pops up up here All right, I want you to click on that button and you're gonna get a free tour of our mastermind program This will break down exactly What we offer how it works and it shows results, right? My program is designed for one thing is to help you get results and it's designed to help you Create a year-round training program not this up-and-down roller coaster type of business, right? I'm talking about a real sustainable business And if you want to see the results of other coaches and you want to see exactly how our program works I highly recommend go tap on that button If you don't do that you can go to our website at build my sports biz calm and click on mastermind and from there You check it out. You see if it's the right fit for you, and I can guarantee you if you go to that page All right, you're gonna see the results number one and you're gonna see the gaps that you have within your business And that's the whole point of that video. I will show you this is what you could be doing This what you're doing now, and this is where you can grow to all right, so that's it for today's podcast I'll see you on the next one. I just want to thank Ben The best decision I ever made as a entrepreneur I think he's one of the most authentic guys that I've met he is not He's not out to just make a quick buck the guy is Always available. He he serves you. He's a he's a va. He's available for your needs And he puts his effort and you can tell his effort and passion is helping coaches and building their businesses So if you're out there looking for a guy or looking for someone to take you to that level Been been neighbors. That's the dude go get him I would tell you to stop thinking about it and just do it working with Ben has been by far the best investment I've made not only in my business, but my life He has changed my life and my business for the better and I honestly don't know where I would be without his help So if you're thinking about it like I said don't think about it Just do it because I promise you that he will take you above and beyond what you ever thought was possible