 So nearly I have this new blog Alex eats up and running, you know, but down the line I want to make money off this. I want to sell, you know, a digital e-book. How do I do that? Yeah, that's actually what we're gonna cover today How to actually make money with your website by creating a landing page here on the journey So right now all I have is a blog. I mean, what else do I need? Yeah, so to really actually convert those visitors into leads, which then becomes customers You have to create a landing page. A landing page is a specific webpage on your site cater to one specific purpose Now what I see a lot of people do is like say you're starting to advertise your book Most people just send people to their home page. There's so much chaos going on at home page. There's no clear direction They don't know where to go. So with your landing page You have one clear focus on your website and that's to check out your e-book. So you're the real expert at this I mean, can you just show me how it's done? Yeah, let's go ahead and take you in the audience through a quick demo All right, so now that we're sat down I'll take you through some of the plugins that I use to really build those landing pages and get set up for success I did that beforehand. So we have to go through the whole installation process But I'm gonna be using Elementor essential add-ons for Elementor and gravity forms. The other ones are just there cuz I like them So once you have those you're gonna go ahead and just add a new page Because you want this landing page to just be that just a landing page specific to What you're trying to do So you talked about how you're wanting to create your own e-book, right? Right. So what kind of recipes are gonna be in those e-books? Um, I was thinking like taco recipes. Okay. A little taco Tuesday night. Love tacos, of course I got it. So I'll just name it taco Tuesday recipes And then we're just gonna go ahead and publish that really quick and then jump into Elementor So Elementor is a visual page builder that you can use to build almost any type of website so drag-and-drop. It's all visual So we have this here now what I usually recommend for landing pages is actually to get rid of the navigation title It's distracting Okay The whole point of the landing page is to have one singular focus like you want these people visiting your website visiting a landing page Do one specific thing right as simple as possible Yeah, so in Elementor the bottom left go ahead and just choose that little settings wheel and then go page layout Elementor canvas And it's literally just gonna be that a blank canvas for you to do whatever you want So you've also got at me some cool taco images. We're gonna use a lot of that in this in this page here So the cool thing about Elementor especially for someone brand new to building websites is it gives you some templates to use? You don't have to figure out how to design yourself love templates highly recommend it You don't want to spend all day just trying to figure out how to design it just basically plug-and-play. I really like the block section It's kind of like Legos in a way, right? Okay, so you have like you can pick different like categories like a hero image or a call to action different things like that And basically build your your landing page. So we're gonna go category and just choose hero Hero is basically that first thing you see when you get to a website. It's usually nice and big and out there There's lots of different things you can use now It's gonna show you content that is not relevant to tacos at all and that's fine. You can change it with your own images So which one would you like to use? I like this realism one the realism one? That one says pro. I gotta have the pro license Not the cheaper option all right about this one perfect cool looks nice and free I'll we'll make it like that one. It'll be like we did All right, so obviously we don't want 17 travel inventions. We need right now We're gonna change that in a sec but instead of a plant Let's make it your tacos because that is the the pride and joy here I want to make it all about your tacos because I had them and they're fantastic All right, cool So you can either click this little guy at the top or right click edit section Go to style and then you can choose your image here We've got some great images of these tacos and the recipes. Yeah, so which one would you like to use? Let's go with the one with the lime showing. All right. I dig it. I dig it. Yeah, it looks so good I know I'm so hungry now. So a cool effect. You can do it. I'll mentors just have that fixed I really like to use that especially with hero images. So that stays still as the content loads I probably want this bottom center. Look at that. Perfect I'm hungry All right. So the call to action This on the hero image has to be very very specific So that first little little bit is really what you're gonna get out of the landing page So let's brainstorm some ideas. So with this you really want it to be what is what is your visitor? What is that person going to get out of your recipe book? So I mean taco recipes to make your Tuesday better. Okay taco recipes To make your Tuesday better, I like it. I don't need this travel things. I'm just gonna right click and delete there Now you can add a little bit of description here if you want I typically recommend it We're gonna leave the description out of it for now We don't want to get too much in the weeds really it's about you learning how to make your landing page But this button right here this call to action is super important not enough websites Basically tell the visitor exactly what to do like you really want to like yell it at them do this now So with this it'd be like buy now or download the book things like that specific action to do Download the book If I can type Now cool and you can modify the the button however you want by going to just right-click the button go to style And then you can mess with the colors. What's your favorite color? Let's go with green green. All right, green is the color of money. I Dig it. All right, and then you can mess with the hover obviously don't green on green That doesn't make sense and then there's all sorts of cool hover animations So let's do bro and rotate so it does this cool little effect Just like that And let's move on. All right, so I think this together really quick off-camera just for the sake of time Let me talk to you through some of the most important elements for your landing page We went through our hero image already having that at basically description of what they're gonna get out of it A quick call to action But the next part that I like to include in landing pages is really relating to the person's problem So I put here are you struggling to find the perfect taco recipe? These people have scoured the internet trying to find that perfect taco recipe. They haven't found it until now I have the answer and then after you really relate to that person's struggle talk about what they're going to get out of it Like right like they're not just getting a book. They're getting 15 taco recipes. They're getting video tutorials They're getting a happier Tuesday. You're also including coupons for ingredients. Look at you. You're so nice Oh, I know you're welcome guys and then with the the landing page as well add a some type of Social proof these are reviews whether they're on websites or people looking at it I've added some reviews for myself Morgan Sam talking about the best tacos have ever had Morgan's like I want more recipes like this Sam's like hands-down super hot fire recipes straight all about it straight from the source And then last but not least your main call to action towards the bottom now with you just getting started We just have a subscribe now to get your copy and a quick subscribe For you at home if you're trying to sell something This is a great portion to put where basically you're selling something okay, and what's cool about this is with Elementor You can add what's called a an anchor link. So this download the book now Say we'll do a CTA for the link can link to this So when someone clicks it like cool down the book now they just go all the way down and they can subscribe now to get easy But with these landing pages it could be literally anywhere you're directing people whether it's on social media You have basically a post talking about this cool stuff Instead of sending them to the website of your home page where it's super distracting set them to a landing page Same thing with Instagram or maybe a Google ads or Facebook ads or maybe just talking to somebody You have a clear direction of where to send them when they go there like cool I only have one thing that I can do on this site and it's to get your taco recipe How to make it as easy as possible right we get distracted. I mean, I know I do all the time Yeah, you got about two seconds if that Let us know in the comments below what your favorite part of my new landing page was yeah I hope this gets you super excited to start making your own landing pages Like I said, I used Elementor, but you can use whatever page builder you want to use But while you're adding those comments, you got some value out of this video Make sure you like this video and subscribe to our channel so you get this content first This is the journey. We'll see you next time