 TikTok ads are a great way to bring more traffic and sales to your dropshipping stores with the platform being one of the most popular and biggest social media platforms out there today and running ads is also super cheap because it's relatively new. Now is the time to run TikTok ads for your dropshipping products and enjoy those extra sales and profits. That's why I added this extra bonus video inside our Shopify course so that you will learn how to run TikTok ads from A to Z for your dropshipping business. Enjoy this one and I'll see you in the next lesson. So here's what I did on TikTok. Let's go to one of these ads. Now why do we only see four here and not the eight that we see on Facebook? Well that's because on TikTok I'm only going for one type of audience targeting one type of audience interest targeting and then I'm going to show them all four of my ads all four of my video ad copies and hopefully one of them will work. Let's edit one of these campaigns. Okay so this is the 30 second testimonial video. So as you see here I set a custom identity LED looper which is what we're seeing here in the ad. The ad format is a single video. The video is right here so this is the 30 second testimonial. The text is creating studying LED visuals so I used four different headlines for four different videos. TikTok didn't give me the option to try to adjust as to what's working best so I just went with one headline for each video ad creative. Then the destination page of course is website to my product page. My call to action here I could do a dynamic so go ahead TikTok give me the best call to action it could be learn more buy now whatever it may be. Then we've got the tracking so of course I set up the Shopify TikTok pixel it was easy to do it simply go to your Shopify dashboard download the TikTok app from there and everything else should be self-explanatory from there just click click and next and that's pretty much it for this specific ad. So that is what we're seeing here there is no text as you see here. TikTok doesn't have room for all of this just a headline so I gave them four different headlines four different video ad creatives I didn't see the interest so let's go back again it's probably going to be here in the ad group right now it's not delivering because it's outside of my schedule time but it will start delivering soon oh and by the way it's not in review anymore so this means that the my ads already got approved in just a few minutes. I thought it would take a few hours but maybe everything was really optimized set up correctly or maybe TikTok has more people reviewing campaigns but as you can see they are not in review anymore they're simply not delivering and that is because I scheduled to deliver them in just a few hours from now that is when they will start delivering so let's go to the ad group and take a look there so I've only got one campaign as you see right here okay it's an active campaign I've got one ad group which is right here and four different ads under this ad group and campaign let's start from the top okay which is what I should have done before so right now we're looking at the campaign I'm going for website conversions on TikTok the campaign is led loop or conversions and I didn't set a campaign budget but I did only add $120 into this account so TikTok will not be able to go over that price anyway and if I do go over that threshold and I want to add more I can always do that okay so that's in terms of the campaign now let's look at the ad group so my available audience here is between 21 to 26 million which TikTok sees as balanced Facebook would see it as as super broad but here it's balanced so let's try that out I'm going to go to an external website of course I'm using my pixel my optimization event is complete payment so find me customers who will complete payment my placement is only TikTok I took out Buzz video and pangol no experience with them don't know if it's good or not I'm good with TikTok and in my targeting I went with custom targeting so what the location here is Canada and United States I didn't have the option to go with Australia and New Zealand but that is good enough for me languages of course is English gender both male and female age range from 18 to 44 household income I don't mind them all and down to interests and behaviors here I added interests purchase intention instead of general interest I want people who actually have an intention to purchase and I went with these four categories home improvement e-commerce household products and tech and electronics and I set a budget of $40 per day if I've got a budget of $40 per day for four different ad sets that means that each one is going to go for $10 per day so $10 times four ad sets is $40 per day times three days is $120 which is exactly how much I give TikTok and I want to come back after three days and analyze how these ads are performing seeing what I need to turn off maybe optimize some of them we will see soon enough but for now that is what I said here day parting all day and this is why we're seeing everything as scheduled not delivering because it's outside of my schedule time because I wanted to start at two o'clock at night because right now I'm seeing UTC time and 2 a.m. in the morning is about 12 a.m. my time which is once again a good time for people who live in the United States and Canada to see the ad and purchase the product for bidding and optimization I went with lowest cost and that is pretty much it for the ad group and then we've got the ad which is what I started off with so you guys saw the ad I've got the four different variations 15 second testimonial 30 second testimonial 15 second text and 30 second text and that pretty much does it and now that you know how to run TikTok ads for your Shopify dropshipping business you can now go ahead and get started do not forget to start with $5 to $10 a day budget ad sets and this way see what starts to work from the data that starts coming in after about two to three days you should have a pretty good indication of what's working well for you turn off those slow movers learn from the ads that are working well for you continue ab testing different video ad creatives and different texts and targeting different audiences and with more experience the results will follow good luck running tiktok ads and enjoy the rest of the Shopify course