 Do you feel like you're taking forever to send bunches of emails? Let me show you how to step up your campaign with MailChimp Automations. Rod here and welcome to Burn to Learn. Using automations in email marketing is extremely helpful. At first, it may appear to be too complicated, but it's not. Once in the dashboard, I'll click on Campaigns at the top menu bar, then on Create Campaign. A page will pop up giving you a list of options. Let's click on Automated Emails. Then you'll see a list of features. Go through each one of them. Look at all the stuff you can do. You can email subscribers when they're tagged. Welcome new subscribers! Say Happy Birthday or share blog updates, just a mention of few. You'll notice that some are included in your free account. Others will require a standard or premium plan. Since I have a free account, I'm going to select Welcome New Subscribers. Now I'll choose a single email. But if you have a paid plan, you can also make an onboarding or education series. For my campaign's name, I'll type in Email Marketing. Choose my audience and begin. Now you'll be directed to the main editing page where you can work on your draft. Let's start with Edit, Delay, and Recipients. Here you can choose when you want your automations to be sent out. Choosing immediately seems like the best option to me. I'll also select the box to trigger when my subscribed contacts are imported. Now I'll save. Now I'm going to click on Edit From. Select the email address from which your campaign will be sent. Also, add the name that will appear in your emails and save. There you go. Now let's edit the subject. Write out the subject line and preview the text that will appear in your emails. Just like this. And once again, save. Then Edit Design. If you'd like to get into specifics on how to design an email, check out Video 6, How to Design an Email Based on a MailChimp Template, and Video 7, How to Design an Email Based on a Layout of our Email Marketing Series. Once you're done, click on Save and Continue. Alright. Now you'll be given the option to send a test email. Go ahead if you want to. But since I'm pretty confident with my setup and design, I'll click on Start Sending. And then on Start Now. And you're all done. Your email campaign will be sent out. Very helpful feature, right? Automations can keep in touch with your customers and let them know about sales, discounts, and services. For example, if your business is selling clothes, instead of it being a tedious and time-consuming task, auto responses can help simplify answering a big list of unanswered emails and build a solid relationship with your customers. Summarizing. Automation can help you because it's not repetitive, so it saves your time. It makes keeping in touch easy. A simple process with great results. But are automations the only alternative? In the next video, we'll see other marketing ideas to guide your business to success. Any questions? Let us know in the comments. This is Rod from Burn to Learn. Thanks for watching. Also, join the inner circle, our Technical Skills Learning Accelerator.