Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on May 11, 2010
Brand Strategies: Delivering on the Promise
Brand strategies for sustainable businesses must not only score high with consumers on the environment and social authenticity scales they must also be designed to the support the organizational, operational and financial objectives necessary for any healthy business to flourish and continue to succeed in todays changing marketplace. Janet DiGiovanna and Danny Rubenstein, co-founders and principals of DASH Advisors, LLC (www.dashadvisors.com) have over twenty five years of success in the Natural Products Industry. They have launched and built their own companies and brands, as well as contributed as strategic advisors to over a dozen successful innovative companies as well. They will share valuable insights, perspective and experiences, as well as specific suggestions that attendees can take back and integrate into the own organizations. Presenting: Danny Rubenstein Janet DiGiovanna