 This article discusses the importance of transparency in the digital age of healthcare. It suggests that doctors should use technology to increase efficiency and build trust with patients, while also being aware of the pitfalls of digitization. Ultimately, this article argues that doctors must be mindful of the need for trustworthy relationships with patients, and that reason transparency can help them achieve this goal. This article was authored by Vincent Mabillard, Nicholas DeMartens, and Gaiden Romain Joliet.