 Today, YouTube moves to improve live streaming to take on Twitch, Google Preferred Advertising Returns, and FanFest is coming to Toronto. Hello and welcome to YouTube News for April 1st, 2015. I'm your host, Alex, and I'll be walking you through some of the most important and interesting topics revolving around the YouTube platform. First up, it looks like YouTube is attempting to improve its live streaming capabilities in an attempt to compete with the live streaming platform, Twitch. According to the Daily Dot, YouTube actually is focusing directly on eSports. And one source was quoted saying that there's going to be a huge opportunity for established streamers and organizations. And that the record number of viewers for eSports will only grow once Google starts to promote and partner with these events. I'll be sure to keep you guys updated as YouTube will roll out these updates. Next up, YouTube FanFest, a live festival hosted by many of your favorite YouTubers, will be performing their first show in North America, specifically Toronto, Ontario, on May 2nd. YouTube FanFest has focused on shows in Mumbai, India, Singapore, Australia, Korea, and Japan in the past. Will any of you guys be attending this festival? Tell us in the comments section down below. And last up, the Google Preferred Advertising Program will be returning to YouTube and expanding internationally. For those of you who don't know, Google Preferred is a program that provides advertising inventory on the top 5% of YouTube channels. Through Google Preferred, YouTube creators who were involved in the service saw an increase in their revenue by 70% year over year, compared to the 50% increase by those who were not involved in the program. In my eyes, everything that brings more revenue to the YouTube platform is a good thing. So I'm excited about the return of this program. Anyways, that's it for me this week, guys. Thanks for tuning in and tune in again next Wednesday for the latest in YouTube news. The most important and interesting news topics revolving around the YouTube platform. First up, YouTube has launched YouTube for artists in the Creator's Hub. It's no secret that a lot of users on YouTube use it to-